Hotel Sales Manager

Sage Hospitality•Baltimore, MD
•$65,000 - $68,000

About The Position

The Hotel Sales Manager meets and exceeds revenue goals by developing new accounts and growing current hotel accounts through a profitable, mutually beneficial selling approach. The role focuses on direct sales, key account management, new business development, yield management, account service, market research, and professional representation of the hotel and Sage Development Resources, Inc. The manager is expected to dedicate at least 90% of work time to direct sales efforts and to maintain strong working relationships with clients and hotel departments.

Requirements

  • High school diploma or equivalent.
  • At least six months of experience in sales, a customer-service-related position, or hotel work is preferred.
  • Knowledge of general sales techniques.
  • Yield management experience.
  • Highly developed customer service skills.
  • Fluent English speaking, reading, and writing skills.
  • Mathematics, spelling, and reading skills at a 12th-grade level.
  • Effective business writing skills.
  • Ability to meet clients on and off premises, tour the property, attend functions, climb stairs, use door keys, and operate basic office equipment.
  • Vision sufficient to read fine print and computer screens, see colors, and observe rooms in poorly lit conditions.
  • Ability to understand and follow verbal and written instructions; work on multiple tasks; build strong internal and customer relationships; set and manage priorities; plan activities in advance; solve problems and make sound business decisions; and respond to coaching, feedback, and training.
  • Strong and effective sales skills.
  • Must have reliable personal transportation and a valid state driver's license for sales calls.
  • Physical ability to repeatedly bend and kneel while filing, reach all areas of the hotel, stand occasionally, and occasionally carry or lift files and office items weighing up to 25 pounds.

Nice To Haves

  • Six months or more of experience in sales, a customer-service-related position, or hotel work.

Responsibilities

  • Make targeted, results-oriented sales calls to achieve the direct sales program goals established by the department budget and marketing plan.
  • Maximize current hotel key accounts by identifying opportunities for revenue growth.
  • Meet at least 90% of productivity goals and 100% of activity goals established by management.
  • Capture competitor accounts through networking, research, and reader board surveys.
  • Seek referrals from existing accounts, follow up on leads within 48 hours, and refer leads to other Sage hotels when appropriate.
  • Plan and implement an ongoing targeted account development list to generate revenue and acquire hotel contacts and contracts.
  • Prospect for new business through telemarketing, creativity, and innovation.
  • Use yield management techniques to negotiate room rates and function space commitments profitably.
  • Maintain accurate, organized, current account files and records.
  • Build customer relationships through frequent, professional, courteous, and ethical communication.
  • Develop customer profiles and maintain an effective trace system; promptly follow up on customer needs and inquiries.
  • Research and survey the marketplace and territory to identify the hotel's strengths and competitors' weaknesses and capabilities.
  • Dedicate at least 90% of work time to direct sales activity and focus on revenue-producing work.
  • Control travel expenses incurred on the property's behalf.
  • Represent themselves, the hotel, and Sage Development Resources, Inc. with integrity, professionalism, a service-focused approach, and a caring attitude.
  • Maintain a positive team attitude, open communication with coworkers, and a neat, clean, business-like appearance.
  • Meet clients on and off premises, tour the property, and attend functions.
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