Hotel Sales Manager

Sage Hospitality Group•Baltimore, MD

12d

About The Position

The Hotel Sales Manager meets and exceeds revenue goals by developing new accounts and growing existing hotel accounts through a profitable, mutually beneficial selling approach. The role develops and executes direct sales and account-development activities, manages key accounts and customer relationships, negotiates room rates and function-space commitments, and provides responsive client service. The manager is expected to dedicate at least 90% of work time to direct sales efforts, meet established productivity and activity goals, manage expenses, and represent the hotel and Sage Development Resources, Inc. with professionalism and integrity. The position works in a general office and hotel environment and requires travel to meet clients and make sales calls using reliable personal transportation.

Requirements

High school diploma or equivalent.
At least six months of experience in sales, a customer-service-related position, or hotel work is preferred.
Knowledge of general sales techniques.
Yield-management experience.
Highly developed customer-service skills.
Fluent English speaking, listening, reading, and writing skills.
12th-grade-level mathematics, spelling, and reading skills.
Effective business-writing skills.
Reliable transportation and a valid state driver's license for sales calls.
Ability to meet clients on and off premises, tour the property, attend functions, climb stairs, use door keys, and operate basic office equipment.
Vision to read fine print and computer screens, see colors, and observe rooms in poorly lit conditions.
Ability to understand and follow verbal and written instructions; handle multiple tasks; build strong internal and customer relationships; set and manage priorities; plan activities in advance; solve problems; make sound business decisions; and respond to coaching, feedback, and training.
Strong and effective sales skills.
Repeated bending and kneeling while filing; ability to reach all areas of the hotel; occasional standing; and occasional carrying and lifting of files and office items weighing up to 25 pounds.

Responsibilities

Target and conduct results-oriented direct sales calls in line with department budget and marketing-plan goals.
Maximize existing key hotel accounts by identifying opportunities for revenue growth.
Meet at least 90% of productivity goals and 100% of activity goals established by management.
Develop new accounts by networking, researching competitors, conducting reader-board surveys, and soliciting likely prospects.
Obtain referrals from existing accounts and follow up on all leads within 48 hours; refer leads to other Sage hotels when appropriate.
Plan and maintain a targeted account-development list to generate revenue and acquire hotel contacts and contracts.
Prospect continually for new business through telemarketing, creativity, and innovation.
Use yield-management techniques to negotiate profitable room rates and function-space commitments.
Maintain accurate, organized, current client files and an effective customer-profile and trace system.
Build customer relationships through frequent, professional, courteous, and ethical communication.
Promptly and efficiently follow up on customer needs and inquiries.
Research and study the marketplace and territory to understand the hotel's strengths and competitors' weaknesses and capabilities.
Dedicate at least 90% of work time to direct sales efforts and focus on revenue-producing activity.
Control travel expenses incurred on the property's behalf.
Represent the hotel and Sage Development Resources, Inc. with integrity, professionalism, a service-focused approach, and a sincere attitude.
Maintain a positive team attitude and open communication with hotel coworkers.
Maintain a neat, clean, business-like appearance.
Meet clients on and off premises, tour the property, and attend functions.