Home Health Sales Rep

Complete Home Care•West Palm Beach, FL

About The Position

The Home Health Sales Rep develops business partnerships that generate home health referral growth through effective sales contacts, calls, and presentations. The role represents the agency to physicians, healthcare facilities, discharge planners, and community agencies, and is responsible for developing the assigned territory and increasing referrals. The representative builds relationships with referral sources and internal teams, communicates information about agency programs and services, and meets with patients and families to discuss home care services and their needs. The role also tracks sales activity and marketplace changes, prepares referral-source reports, and may participate in community and healthcare marketing and education activities at the request of the Director of Business Development. Work is normally performed in a typical interior or office environment, with little or no physical effort and little or no exposure to physical risk. Reliable transportation and auto liability insurance are required.

Requirements

  • Bachelor's degree in marketing or a related field, or equivalent professional experience.
  • At least two years of experience in home care sales or a related industry, with a proven record of achieving incremental growth in direct sales.
  • Proficiency with Microsoft programs for internal and external communications, presentations, database tracking and reporting, and spreadsheets.
  • Excellent oral communication skills.
  • Self-directed, with the ability to work with little supervision.
  • Reliable transportation and auto liability insurance.

Nice To Haves

  • Proficiency using a CRM solution.

Responsibilities

  • Develop the assigned territory and grow referrals from facilities, physicians, home care providers, and community agencies.
  • Develop, implement, and evaluate quarterly and annual territory plans to meet growth goals and carry out agreed-upon strategies.
  • Build business relationships with targeted referral sources through effective sales calls and presentations.
  • Maintain professional and clinical knowledge of provider services.
  • Act as a liaison between referral partners and the agency, communicating information about new products, programs, and service delivery.
  • Meet with patients and families to discuss home care services, individual needs and concerns, and expectations.
  • Build relationships with the intake department and patient care resources staff to support effective communication with referral sources and internal stakeholders.
  • Maintain customer and competitor profiles, log daily call activity, and document follow-up plans for referral sources.
  • Serve as the agency's liaison with physicians, facility nurses, social workers, discharge planners, and community agencies.
  • Work with community agencies to deliver appropriate services to potential patients.
  • As requested by the Director of Business Development, participate in marketing and education activities, including physician calls, lunch-and-learns, health fairs, a speaker's bureau, and CEU programs for healthcare providers.
  • Prepare monthly referral-source tracking reports and inform the agency about marketplace changes affecting providers and competitors.
  • Work cooperatively with colleagues, accept and provide constructive feedback, and use current agency and department-specific software to complete assignments.
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