Home Health Community Liaison / Marketer
About The Position
Classic Home Care, a nurse-owned and operated skilled home health agency serving Southeast Michigan since 2003, is seeking a motivated, outgoing, and community-driven Home Health Community Liaison. The role serves as the primary link between the agency and referral sources, healthcare partners, and the communities it serves. The position may be available on a part-time, contingent, or full-time basis, with flexible scheduling. The liaison builds relationships, educates partners and community members about skilled home health services, generates referrals, supports patient care transitions, represents the agency at community events, tracks outreach and referral activity, identifies growth opportunities, and manages social media.
Requirements
- Prior experience in home health, healthcare sales, community outreach, or a related field.
- Strong interpersonal and communication skills and the ability to build trust and rapport.
- Self-motivation and the ability to work independently and as part of a collaborative team.
- Excellent organizational skills and attention to detail.
- Valid Michigan driver's license and reliable transportation.
- Proficiency with basic computer skills.
Nice To Haves
- Familiarity with the Southeast Michigan healthcare market.
- Experience with EMR or CRM systems.
- Knowledge of Medicare home health guidelines and eligibility criteria.
Responsibilities
- Build and maintain relationships with hospitals, physician offices, skilled nursing facilities, assisted living communities, and other referral sources.
- Educate referral partners and the community about Classic Home Care's services, capabilities, and the benefits of skilled home health care.
- Visit current and prospective referral partners regularly to generate and grow referral volume.
- Conduct welcome visits for new patients referred from hospitals or other facilities, introducing the agency's services and supporting a smooth start of care.
- Conduct continuity visits for existing patients admitted to a hospital, skilled nursing facility, or other inpatient setting to maintain relationships, support care transitions, and facilitate return to home health services after discharge.
- Represent Classic Home Care at community events, health fairs, and networking opportunities.
- Collaborate with clinical and administrative staff to support seamless patient transitions and service delivery.
- Track outreach activity, referral data, and market trends, and provide regular updates to agency leadership.
- Identify partnership and growth opportunities within the Southeast Michigan service area.
- Serve as a knowledgeable resource on Medicare-certified home health eligibility and services.
- Manage social media.
Benefits
- 401(k) with 4% match
- 401(k)
- 401(k) matching
- Performance-based bonus
- Competitive salary
- Dental insurance
- Health insurance
- Opportunity for advancement
- Paid time off
- Vision insurance
- Flexible scheduling
- Supportive, nurse-led leadership committed to professional growth
- Collaborative and mission-driven agency culture
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What This Job Offers
Job Type
Full-time
Education Level
No Education Listed
