Head of Product Marketing

Benchling • San Francisco, CA

1d • $208,000 - $312,000 • Hybrid

About The Position

Benchling is seeking a Head of Product Marketing to shape how scientists, IT leaders, and executives at large biopharma companies understand its products and their value, with a focus on placing AI at the center of biotech R&D. This is a player-coach role: the successful candidate will set product marketing vision and strategy, build and lead a high-performing team, and personally develop positioning, launch narratives, messaging, launch assets, and sales tools. The role involves bringing clarity to ambiguous situations and making decisions when the path is not obvious.

The Head of Product Marketing will own go-to-market strategy and launches across Benchling’s product portfolio, including its AI capabilities, with accountability for adoption, pipeline, and revenue aligned to product and sales targets. The role works closely with Product, Sales, Strategy, Enablement, and Customer Experience, bringing customer and market insights into roadmap decisions and enterprise deal conversations. It also involves developing deep product expertise, conducting customer and market discovery, communicating performance to the C-suite, and helping the company determine what is working and what to do next.

Benchling describes itself as an AI platform for biotech R&D, used by more than 200,000 scientists worldwide. Its flexible hybrid arrangement prioritizes in-office collaboration, with employees expected on-site three days per week: Monday, Tuesday, and Thursday. Benchling is an equal opportunity employer and welcomes people with a wide range of identities, backgrounds, and experiences.

Requirements

• 10+ years in product marketing or marketing leadership at high-growth B2B SaaS companies.
• At least seven years leading and scaling teams.
• Track record of bringing multiple products to market with accountability for pipeline and revenue targets.
• Hands-on builder who uses AI in writing, analysis, and prototyping.
• Ability to work through ambiguity, create structure, and make sound decisions without complete data.
• Creativity, curiosity, strong questioning and information-seeking skills, and a point of view on how AI is changing products and buyers.
• Executive presence and ability to explain complex ideas clearly to C-level audiences and earn trust quickly.
• Genuine curiosity about life sciences and biotech.

Responsibilities

• Define positioning and narrative across the product portfolio, including AI capabilities, for scientists, technical buyers, and executives.
• Personally write, prototype, and deliver messaging, launch assets, and sales tools; use AI to work faster and set a standard for the team.
• Build, coach, and grow a creative, curious, high-performing product marketing team.
• Own go-to-market strategy and launches across the portfolio, with accountability for adoption, pipeline, and revenue aligned to product and sales targets.
• Partner with Product, Sales, Strategy, Enablement, and Customer Experience, bringing customer and market insight into roadmap decisions and enterprise deal conversations.
• Research customers, segments, and use cases, and translate findings into clear points of view.
• Become an expert across the product to drive alignment and develop Benchling’s overall market narrative.
• Provide the C-suite with clear performance updates by segment and solution, and identify what is working and what to do next.

What This Job Offers

• Job Type: Full-time
• Career Level: Director
• Education Level: No Education Listed