Head of Product Marketing

Overjet • San Mateo, CA

8d • Hybrid

About The Position

Overjet is hiring a strategic, hands-on Head of Product Marketing to lead how its products are brought to market for private dental practices and Dental Support Organizations (DSOs) during a period of rapid growth. The role defines product positioning and narrative, shapes go-to-market strategy, and influences product direction using a deep understanding of Overjet’s ideal customer profile, market dynamics, and competitive landscape. It is accountable for driving adoption and revenue impact.

The role combines high-level strategy with hands-on execution, including creating content, owning end-to-end product launches, and building enablement that supports adoption. It works closely with Marketing, go-to-market teams, Product, and executive leadership to deliver measurable customer and business outcomes.

Requirements

• Experience as a product marketing leader in a high-growth B2B SaaS environment.
• Proven ability to build a best-in-class B2B product marketing program.
• Proven track record leading major product launches and shaping positioning that drives business outcomes.
• Ability to translate technical or AI-powered products into clear, compelling narratives for diverse audiences.
• Excellent written and verbal communication skills and strong executive presence.
• Ability to thrive in fast-paced, high-agency, cross-functional environments across Product, go-to-market teams, and CEO/Founder teams.
• Ability to differentiate valuable signal from noise.

Responsibilities

• Develop expert-level understanding of Overjet’s ideal customer profile and key personas within private practices and DSOs, and use customer insight to guide Sales, Customer Success, and Product teams.
• Define and own end-to-end go-to-market strategy for Overjet’s products, including launches and campaigns intended to support revenue growth.
• Create differentiated product positioning and messaging grounded in customer needs, market trends, and product capabilities.
• Plan and execute product and feature launches with Product, Engineering, Sales, and Enablement, with a focus on measurable adoption and revenue outcomes.
• Use AI as a thought partner and build AI-powered workflows to accelerate research, positioning, launches, and enablement.
• Partner with Sales, Customer Success, and Demand Generation to provide go-to-market teams with resources, context, and enablement.
• Develop and oversee customer- and sales-facing materials, including pitch decks, one-pagers, battlecards, competitive narratives, and onboarding resources.
• Conduct and synthesize customer research, market analysis, and competitive intelligence to influence the product roadmap and business decisions.
• Monitor adoption, feedback, and business results, and iterate on messaging, content, and go-to-market strategies.

Benefits

• Competitive compensation and equity.
• 401(k) plans with a matching program.
• Medical, dental, and vision coverage, with 99% of employee premiums and 75% of dependent premiums covered.
• Life and AD&D insurance.
• Eight weeks of paid parental leave.
• Optional HSA with employer contribution.
• Flexible time off and company-paid holidays.
• Hybrid workplace with flexible work arrangements and in-person workspaces.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed