Head of Business Strategy & Commercialization — Egofold

Snail Games USA•Culver City, CA
•Hybrid

About The Position

Egofold, an AI technology company backed by Snail Inc., develops Non Human Players (NHPs): intelligent AI agents designed to perceive, learn, make decisions, and interact with video games in ways similar to human players. The company’s small, fast-moving team combines AI research and practical engineering to develop real-world applications. Egofold is seeking a Director of Business Strategy & Commercialization to build a new business around emerging AI technology. The role will shape commercial products and services from the ground up, working directly with executive leadership and a small team of researchers and engineers. The successful candidate will identify market opportunities, develop and validate business models, and establish a strategy for turning NHP technology into a sustainable business. A key focus is building a differentiated AI ecosystem with lasting competitive advantages beyond any single product. The role combines strategic thinking with hands-on execution, including market validation, financial planning, commercialization strategy, and preparation for investor discussions. It offers substantial independence and ownership in a fast-moving, startup-like environment, requiring sound judgment, initiative, and the ability to challenge assumptions and drive practical recommendations forward. This is a full-time hybrid position in the Los Angeles area, with 1–3 in-office days per week. The listed annual salary range is $166,500–$198,000. Applicants must be legally authorized to work in the United States; visa sponsorship is not offered now or in the future. Employees may encounter mature, violent, sexual, graphic, or otherwise sensitive content in a professional and creative context as part of their duties.

Requirements

  • At least 7 years of relevant experience in business strategy, technology commercialization, business development, or entrepreneurial leadership.
  • Direct experience developing, launching, or commercializing new technology products or businesses, with meaningful responsibility for business outcomes.
  • Strong commercial and financial judgment, including the ability to evaluate markets, business models, costs, and profitability.
  • Demonstrated ability to independently identify problems and opportunities, establish strategic direction, and execute in a fast-moving, ambiguous environment.
  • Strong communication skills and the ability to work effectively with technical teams and executive leadership.
  • Legally authorized to work in the United States at the time of application; visa sponsorship is not available.

Nice To Haves

  • Experience as a startup founder, early-stage business leader, or entrepreneur with direct commercial accountability.
  • Experience in AI, gaming, or emerging technology, and genuine interest in the intersection of gaming and artificial intelligence.
  • Experience developing scalable platforms, commercial ecosystems, or businesses with defensible competitive advantages.
  • Experience with fundraising, venture capital, strategic partnerships, or investor-facing business development.
  • Bilingual communication skills in English and Chinese.

Responsibilities

  • Develop Egofold’s commercial strategy, identifying market opportunities and turning emerging AI technology into viable products and services.
  • Define target customers, competitive positioning, business models, and practical paths to revenue and profitability.
  • Build a long-term strategy for a differentiated NHP ecosystem with sustainable competitive advantages.
  • Independently investigate opportunities, challenge assumptions, establish priorities, and drive business initiatives forward with minimal direction.
  • Work with executive and technical leadership to align commercial opportunities with technical capabilities and development priorities.
  • Develop financial projections, business proposals, strategic partnerships, and investor-facing materials to support commercialization and fundraising.

Benefits

  • Focus on work/life balance.
  • Paid company holidays, vacation, and separate sick leave.
  • Medical, dental, and vision coverage.
  • Life and long-term disability (LTD) coverage.
  • 401(k) with company match.
  • Meaningful ownership and direct influence over engineering solutions.
  • Opportunity to work closely with a small team of researchers and engineers.
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