Head of Business Strategy & Commercialization — Egofold

Snail Games USA•Culver City, CA
•$166,500 - $198,000•Hybrid

About The Position

Egofold, an AI technology company backed by Snail Inc., develops Non Human Players (NHPs): intelligent AI agents designed to perceive, learn, make decisions, and interact with video games like human players. Unlike scripted game AI, NHPs learn from experience and adapt across different games, creating a shared AI foundation for interactive products and services. Egofold is a small, fast-moving team combining AI research with practical engineering. Egofold is seeking a Director of Business Strategy & Commercialization to build a business around emerging AI technology. The role works directly with executive leadership and a small team of researchers and engineers to identify market opportunities, validate business models, and establish a strategy for turning NHP technology into a sustainable business. A central challenge is creating a differentiated AI ecosystem with lasting competitive advantages beyond any single product. This position combines strategic thinking with hands-on execution, including market validation, financial planning, commercialization strategy, and preparation for investor discussions. It offers substantial independence and ownership in a fast-moving, startup-like environment, requiring sound judgment, practical recommendations, and the ability to drive initiatives forward.

Requirements

  • At least 7 years of relevant experience in business strategy, technology commercialization, business development, or entrepreneurial leadership.
  • Direct experience developing, launching, or commercializing new technology products or businesses, with meaningful responsibility for business outcomes.
  • Strong commercial and financial judgment, including the ability to evaluate markets, business models, costs, and profitability.
  • Demonstrated ability to independently identify problems and opportunities, establish strategic direction, and execute in a fast-moving, ambiguous environment.
  • Strong communication skills and the ability to work effectively with technical teams and executive leadership.

Nice To Haves

  • Experience as a startup founder, early-stage business leader, or entrepreneur with direct commercial accountability.
  • Experience in AI, gaming, or emerging technology, with a genuine interest in the intersection of gaming and artificial intelligence.
  • Experience developing scalable platforms, commercial ecosystems, or businesses with defensible competitive advantages.
  • Experience with fundraising, venture capital, strategic partnerships, or investor-facing business development.
  • Bilingual communication skills in English and Chinese.

Responsibilities

  • Develop Egofold's commercial strategy by identifying market opportunities and turning emerging AI technology into viable products and services.
  • Define target customers, competitive positioning, business models, and practical paths to revenue and profitability.
  • Build a long-term strategy for a differentiated NHP ecosystem with sustainable competitive advantages.
  • Investigate opportunities independently, challenge assumptions, establish priorities, and drive business initiatives forward with minimal direction.
  • Work with executive and technical leadership to align commercial opportunities with technical capabilities and development priorities.
  • Develop financial projections, business proposals, strategic partnerships, and investor-facing materials to support commercialization and fundraising.

Benefits

  • Focus on work/life balance.
  • Paid company holidays, vacation, and separate sick leave.
  • Medical, dental, and vision insurance.
  • Life and long-term disability coverage.
  • 401(k) with company match.
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