Cosuno is a platform for construction tendering in the German-speaking market, connecting general contractors that publish bid packages with subcontractors that bid on them. As the first engineer in a lean marketing team, the GTM & Growth Engineer builds the automation and data capabilities behind marketing and growth, shaping how the growth stack is built. The role identifies manual work and underused data, develops solutions for areas such as paid marketing, lifecycle, sales handovers, and content, and reuses successful capabilities across those areas. Work is done closely with the Senior Lifecycle & Customer Growth Manager, Demand Generation Manager, and Marketing Lead, with an emphasis on business outcomes rather than infrastructure for its own sake. The engineer automates marketing and lifecycle operations using triggers, segments, workflows, and personalization in ActiveCampaign and Salesforce. They develop paid-marketing automation, including audience synchronization and suppression using CRM and product data, conversion data feedback to ad platforms, and campaign feeds and landing pages that adapt to Marketplace bid gaps. They connect and maintain usable data signals across product events, Salesforce, ActiveCampaign, enrichment, transaction history, and the BigQuery warehouse. They also automate creative production within brand templates, with human review before publication; create reusable capabilities across paid, lifecycle, sales, and content; replace manual tasks and unused data workflows with automation and LLM-based tools; and enable rapid experimentation with reusable tests, holdouts, and measurement. The role requires careful launches with human checks in every automation, validation against controls or holdouts before scaling, and a launch plan that defines scope, review steps, rollout, and rollback.
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Job Type
Full-time
Education Level
No Education Listed