GTM Engineer

Voucherify

4d • Remote

About The Position

Voucherify is seeking a hands-on, data-driven GTM Engineer to construct and manage the automated engine powering their sales pipeline. Voucherify operates as an Incentive Optimisation Engine for contemporary growth teams, assisting brands in moving beyond basic discounts and loyalty programs with flexible, API-first incentives designed to boost revenue. The company caters to teams dissatisfied with overly complex platforms and "points fatigue," enabling quicker experimentation and ongoing optimization across promotions, referrals, loyalty, and rewards. As a founder-led, bootstrapped, and product-focused organization, Voucherify powers over 350 brands in ecommerce, retail, and digital services. Despite having a strong product and a capable sales team, there are untapped opportunities within their existing buying signals. Currently, a significant portion of the sales pipeline relies on manual processes, leading to leads cooling down, key contacts changing roles, and upsell signals being missed in the CRM. The GTM Engineer will be responsible for designing, building, and operating a signal-based Go-To-Market (GTM) machine from data enrichment through to outreach, culminating in a qualified meeting for an Account Executive (AE). This role offers the autonomy of a one-person growth agency within the company, with direct access to leadership and the flexibility for rapid idea testing.

Requirements

• GTM builder with 3+ years of experience in outbound, growth, SDR/BDR, RevOps, or GTM engineering, ideally in B2B SaaS.
• Fluent in the modern GTM stack: You've built real workflows in Clay (or similar enrichment and orchestration tools) and are comfortable with sequencing tools, LinkedIn automation, CRMs such as HubSpot, and tools like Zapier, Make, or n8n.
• AI-native: You use LLMs and AI agents every day for research, personalization at scale, and automation, and you know where they help and where they don't.
• Data-driven and technical-ish: You're at home with spreadsheets, APIs, webhooks, and simple scripts, and you care about deliverability, data quality, and attribution.
• A strong writer: You can write outreach that sounds human, relevant, and worth replying to, and you can explain a technical, API-first product in business terms.
• A true owner: You thrive with autonomy, spot problems before anyone asks, and ship systems instead of waiting for a perfect brief.

Nice To Haves

• Agency experience (e.g. outbound or lead-gen agencies) is a big plus.
• Experience selling to ecommerce, retail, or MACH/composable commerce companies.
• Familiarity with intent data providers.

Responsibilities

• Build the signal engine: Design automated workflows that capture and act on buying signals, such as job changes of past champions, event attendees, website and ad engagement, tech stack changes, and upsell triggers in existing accounts.
• Own targeting and data: Research and build account and contact lists that match our ICP, using firmographic, technographic, and behavioral criteria. Keep the data clean, enriched, and synced with the CRM.
• Run multi-channel outbound: Work hand in hand with an SDR to launch and scale personalized sequences across email, LinkedIn, and other channels. You build the targeting, data, signals, and automation behind each campaign, and together you turn them into conversations and qualified meetings.
• Experiment relentlessly: Test copy, sequences, segments, offers, and volume, including larger-scale outreach experiments. Measure what works, kill what doesn't, and scale the winners.
• Make the most of every touchpoint: Turn events, webinars, and paid campaigns into pipeline with fast, relevant follow-up instead of a spreadsheet that nobody opens.
• Shape GTM strategy: Work with Sales and Marketing to refine the ICP, target segments, and messaging based on what the data shows. Track and report on funnel KPIs.

Benefits

• Custom benefits package: We work with leading agencies to help you curate benefits and services for you and your family.
• Agency: Build our GTM engine your way, with real ownership and executive trust. We value autonomy and give you the freedom to experiment.
• Stability: We are fully bootstrapped and committed to profitability. You and our clients are our only shareholders, which means a healthy work-life balance and long-term security.
• Senior Team: Join a "small but mighty" team where your impact on the pipeline is visible from day one. You'll get plenty of onboarding support and a direct line to company leadership.
• Fully Remote: Manage your own schedule. We care about results, not clock-punching.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed