Group Sales Manager

Blackberry Farm • Walland, TN

2d

About The Position

The Group Sales Manager obtains, organizes, and books group business and on-property functions for Blackberry Farm, Blackberry Mountain, and High Hampton Hotels, while ensuring activity stays within the group sales strategy. The role works with corporate, leisure, and wedding group planners, coordinates group arrangements and communicates requirements to operational staff, and supports groups from proposal and contracting through site visits and follow-up. The position also promotes the properties as meeting, leisure, and wedding destinations, develops new group business, and maintains reports and tracking systems for prospective business and sales performance.

The role requires regular and consistent attendance, compliance with company policies and procedures, effective collaboration with Team Members and managers, and interaction with guests. There are no supervisory responsibilities. The work is primarily computer and phone based, with time spent on-site with groups during site visits at Blackberry Farm and Blackberry Mountain. The general work environment is an office.

Requirements

• Hospitality industry experience is required.
• Familiarity with Microsoft Windows, Word, Excel, PowerPoint, Outlook, and Opera.
• Excellent verbal and written communication skills.
• Ability to positively and enthusiastically present and sell Blackberry Farm, Blackberry Mountain, and High Hampton as a meeting destination and provide exceptional group service.
• Ability to communicate effectively with guests, managers, and Team Members.
• Intermediate mathematical skills for reporting, statistics, and budgets.
• Good judgment in handling sales and customer requests.
• Ability to complete tasks in a timely manner and handle constant interruptions.
• Ability to exercise judgment and make decisions based on job knowledge and awareness of company goals.
• Must be a leader in their current role and provide examples of succeeding ahead of peers.
• Must be able to safely operate a company vehicle or golf cart.

Nice To Haves

• College degree or equivalent experience in group sales or service is preferred.

Responsibilities

• Act as a contact for corporate, leisure, and wedding group planners.
• Coordinate group details, including room blocks, activities, meals, meetings, and special requests.
• Oversee and approve preliminary deposits, payments, and postings, and create receipts for them.
• Communicate group requirements to operational staff.
• Solicit feedback from group contacts.
• Sell group activities and special services.
• Create and maintain group policy and information manuals.
• Conduct telephone solicitation and personal sales calls to potential customers and repeat group planners.
• Arrange and confirm the departments involved in site visits and conduct site-visit tours.
• Write and negotiate group proposals and contracts through the Opera system.
• Generate and send contracts in a timely manner.
• Promote Blackberry Farm, Blackberry Mountain, and High Hampton as meeting, leisure, and wedding destinations through trade shows and sales calls.
• Attend trade shows and handle pre-show mailings and post-show follow-up when needed.
• Generate leads for new group business.
• Attend weekly Yield Meetings and run weekly group reports for those meetings.
• Produce reports and maintain tracking for prospective group business, group marketing efforts, proposals, contract revenue, and ADR.
• Look for ways to improve work and processes.
• Comply with company policies and procedures and maintain regular, consistent attendance.
• Work effectively with Team Members and managers and interact with guests.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed