Group Sales Manager
About The Position
The Group Sales Manager at Hotel Phoenix is responsible for generating and securing group room and event business to drive revenue, build lasting partnerships, and reflect the hotel’s brand. The role helps position Hotel Phoenix as a premier Atlanta destination for corporate meetings, social events, and group experiences while providing clients with a seamless journey from inquiry through execution. The manager develops and maintains client relationships, manages leads and sales activity, prepares proposals, negotiates contracts, and works with Catering, Revenue Management, and Operations to support successful group execution. The role also tracks performance and market activity and represents Hotel Phoenix in the Atlanta hospitality community.
Requirements
- 2–5+ years of experience in hotel sales, group sales, or catering sales.
- Proven ability to meet or exceed sales targets and revenue goals.
- Strong negotiation, presentation, and relationship-building skills.
- Experience with CRM systems and RFP platforms such as Cvent.
- Proficiency in Delphi or similar sales and catering systems.
- Demonstrated experience managing group bookings, room blocks, and event details in Delphi.
- Ability to generate and analyze sales reports, booking pace, and production data.
- High accuracy in maintaining client records, contracts, and sales activity in systems.
- Strategic selling and business development skills.
- Strong communication, influence, collaboration, and adaptability in a fast-paced environment.
Nice To Haves
- Experience in an upscale or lifestyle hotel.
Responsibilities
- Identify, solicit, and secure group business across corporate, SMERF, entertainment, and social markets.
- Achieve and exceed monthly, quarterly, and annual room-night and revenue goals.
- Develop strategies to grow market share and maximize profitability.
- Serve as the primary contact for group clients from lead through contract execution.
- Build long-term relationships with planners, corporations, and community partners.
- Conduct site tours that showcase Hotel Phoenix.
- Prepare customized proposals and negotiate group contracts, room blocks, and concessions.
- Ensure agreements align with revenue strategy and hotel standards.
- Input, track, and manage leads, bookings, and activities in the sales system.
- Respond promptly to incoming inquiries, including Cvent, direct leads, and referrals.
- Maintain an active sales pipeline through prospecting, networking, and follow-up.
- Participate in industry events, trade shows, and local networking opportunities.
- Partner with Catering, Revenue Management, and Operations to support seamless group execution.
- Communicate client expectations clearly to internal teams.
- Monitor market trends, competitor activity, and booking pace.
- Provide regular updates on sales performance, forecasts, and opportunities.
- Build repeat and referral business, drive room and food-and-beverage revenue, and represent Hotel Phoenix in the Atlanta hospitality community.
- Promote the hotel’s brand pillars of service, respect, teamwork, and empowerment.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
