Adventureland Park - Group Sales & Events Intern

Palace Entertainment • Altoona, PA

9d • Onsite

About The Position

The Group Sales & Events Intern works cooperatively with Group Sales representatives to develop and execute sales strategies and tactics. Serving as a brand ambassador, the intern supports group clients before, during, and after their visits. The role plans and executes group sales events and assists with sales strategies intended to maximize attendance, revenue, and guest experience. The intern also assists Sales & Marketing leadership with sales and marketing duties related to Adventureland.

Requirements

• Currently majoring in, or graduated with, a bachelor's degree in Marketing, Public Relations, Communications, Journalism, or a related discipline.
• Must be at least 18 years of age.
• Ability to work a flexible schedule, including evenings, weekends, and holidays, open to close.
• Exceptional customer service skills and ability to resolve questions, problems, issues, and concerns positively and professionally.
• Ability to handle high-pressure situations, meet constant deadlines, and coordinate multiple priorities in a dynamic environment.
• Strong written and verbal communication skills and comfort communicating directly with potential and existing customers.
• Comfort speaking in front of large groups.
• Ability to learn and use Salesforce CRM.
• Proficiency in Microsoft Excel, Word, and PowerPoint.
• Strong attention to detail and problem-solving abilities.
• Ability to use office technology and equipment, such as a PC, software, copier, and telephone.
• Ability to follow direction, multitask, and work both as part of a team and independently.
• Ability to remain seated for extended periods while using a computer.
• Ability to stand, walk, and remain on one's feet for long periods throughout the day.
• Ability to occasionally stoop, twist, kneel, bend, squat, or reach above the shoulders.
• Ability to carry, push, pull, lift, and hold objects weighing 20 pounds or more.

Nice To Haves

• One or more years of related experience is highly desired but not required.
• Previous amusement park, theme park, or waterpark experience.
• Spanish or other bilingual language skills.

Responsibilities

• Lead and complete special projects and initiatives related to Sales and Events.
• Participate in the development of marketing and communication initiatives and campaigns.
• Assist with phone calls and emails from guests regarding general park questions and concerns.
• Check in groups at ticket booths and ensure admission and ticket pricing are accurate.
• Greet guests at the front gate and provide guidance and assistance.
• Perform sales duties, including prospecting leads and developing group sales campaigns using email, direct mail, and cold calling.
• Plan and execute large-scale park events, including setup, event management, and post-event duties.
• Deliver tickets, check in groups, act as their primary point of contact, and respond to guest service inquiries in person, by phone, and online.
• Manage the client database, including sales leads, inquiries, lost business, and sales revenue.
• Prepare and distribute upcoming function sheets to appropriate parties.
• Work cooperatively with other Sales & Marketing hosts.
• Serve as a brand ambassador for partners, media, and guests.
• Maintain composure and professionalism when handling or responding to negative feedback.
• Assist with planning and execution of large-scale special events.
• Assist with market research and data analysis.
• Assist with content creation and field marketing activities.
• Assist with invoicing and payment collection for groups, consignment, and other partners.
• Perform other duties assigned by leadership.

Benefits

• Flexible schedule.
• Opportunity to cross-train and learn skills across various departments.
• Free admission to Adventureland Theme Park/Waterpark and select entertainment parks on days off.
• Invitations to exclusive company-sponsored host events throughout the season.

What This Job Offers

• Career Level: Intern