Global Events Strategist

Intel Corporation•Santa Clara, CA

19h•$121,130 - $205,910•Onsite

About The Position

The Events and Experiences Team within Global Marketing and Communications is seeking an experienced Global Events Strategist to shape and advance Intel's global event portfolio and experiential strategy. This role combines event portfolio strategy, experiential marketing, competitive and market intelligence, and performance measurement to determine where and how Intel participates across industry, proprietary, partner, and customer events. The strategist works across a highly matrixed global organization to translate business priorities, audience insights, and market intelligence into differentiated event strategies, experiences, and measurable outcomes. The position also requires proven proficiency and a track record using AI modeling across key areas such as portfolio optimization, market and audience intelligence, measurement and ROI, and continuous improvement to generate insights and inform event strategy and investment decisions.

Requirements

Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
At least 5 years of relevant experience in marketing, experiential or event marketing, marketing program management, market research, competitive intelligence, analytics, or related disciplines.
Event marketing or experiential event experience in the high-tech industry.
Experience working across complex, matrixed organizations and leading multiple strategic initiatives simultaneously.

Nice To Haves

Master's degree in Marketing, Communications, Business Administration, or a related field, or equivalent relevant experience.
At least 8 years of relevant experience, ideally spanning experiential event marketing, event portfolio strategy, market or competitive intelligence, or marketing program management within the high-tech industry.
Experience developing global event portfolios, multi-year roadmaps, experiential strategies, and executive-level recommendations.
Experience applying analytics, KPIs, ROI measurement, research, and competitive intelligence to event strategy and investment decisions.
Experience managing external agencies, research partners, vendors, budgets, and complex global event programs.
Previous Intel experience.

Responsibilities

Evaluate Intel's event portfolio to identify gaps, overlaps, emerging opportunities, risks, and optimization opportunities.
Establish planning cadences, roadmaps, dashboards, executive updates, and decision frameworks to guide portfolio management and investment decisions.
Analyze customer, partner, competitor, audience, and industry insights, including market trends, emerging technologies, and competitive event strategies, to inform event strategy and develop actionable recommendations.
Collaborate with internal research, competitive intelligence, Business Unit, SMG, and regional teams; manage third-party research vendors and subject matter experts; and ensure intelligence gathering complies with legal requirements, company policies, and ethical standards.
Lead strategic event programs from concept through delivery, overseeing briefs, budgets, timelines, agency and vendor management, resources, dependencies, onsite execution, financial reconciliation, and corrective action plans.
Define KPIs and measurement frameworks; analyze event performance, audience engagement, business impact, and ROI; and develop executive-level dashboards and reporting with actionable insights and investment recommendations.
Use AI modeling across portfolio optimization, market and audience intelligence, measurement and ROI, and continuous improvement to generate insights and inform strategy and investment decisions.
Incorporate performance results, stakeholder feedback, audience insights, and lessons learned to optimize event investments, formats, content, activations, and experiences across Intel's global portfolio.