General Sales Manager

New Bern Auto Group • Greenville, NC

21d • Onsite

About The Position

Growing Dealership looking for a Sales Leader who loves being on the showroom floor, taking T.O.s, and actively coaching the team to success. If you are passionate about developing raw talent, we want to talk to you! As our Sales Leader, you will be the engine of our sales floor. You are a player-coach whose primary goal is elevating the people around you.

Requirements

• A True Player-Coach: You love the art of the sale just as much as you love teaching it to others. You are patient, motivating, and know how to get the best out of different personality types.
• 5+ years of automotive dealership experience, with proven success in a Sales Manager or GSM role.
• Analytical Mindset: You make decisions based on data, not just gut feelings. You know how to read financial trends and adapt quickly.
• Process-Driven Accountability: You know how to hold a team accountable to KPIs in a supportive, structured way.

Responsibilities

• In-the-Trenches Leadership: You will be highly visible on the floor, working deals side-by-side with your sales team, engaging directly with customers, and actively driving the daily energy of the showroom.
• Relentless Talent Coaching: Transform potential into high performance. You will conduct daily one-on-ones, live role-play scenarios, and provide real-time, constructive feedback to continuously elevate the skills of our sales staff.
• Drive the Numbers: Use daily quantitative analysis and 30/60/90-day trend tracking to pinpoint skill gaps, pivot floor strategies, and maximize opportunities.
• Optimize Operations: Oversee manufacturer reporting portals (including RDR submissions), maximize manufacturer incentives, and streamline the CRM funnel from lead to delivery.
• Maximize Profitability: Work closely with the F&I department and accurately appraise trade-ins to build a healthy used car inventory and maximize total dealership gross.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed