Manager

Planet Fitness • Town of Canandaigua, NY

13d • $62,353 - $68,353 • Onsite

About The Position

The General Manager leads a team to deliver financial results through strong member and team member experiences. The role oversees all aspects of club operations, including staff development, community relationships, and adherence to Planet Fitness brand standards. The General Manager is accountable for membership growth, revenue and sales performance, labor and payroll budgets, customer satisfaction, and brand excellence, as well as the successful management and daily administration of the gym. This position reports to the Regional Manager and has direct supervisory responsibility for club team members, which may include an assistant manager, front desk lead, and front desk associates, depending on staffing levels.

The position is based in Canandaigua, New York. Travel may be required up to 25%, including occasional assistance at other locations and attendance at offsite community events. Weekday shifts are listed; weekend shifts may also be expected at times depending on staffing, performance, and business needs.

Requirements

• At least 2 years of experience managing a team in a high-volume or fast-paced environment.
• A career path reflecting increasing responsibility and proven success delivering measurable results.
• High school diploma or equivalent required.
• Experience with Microsoft Office, including Word and Excel, and general technology such as computers and phone systems.
• Strong oral and written communication skills and attention to detail.
• Ability to organize, prioritize multiple tasks, adapt quickly, and follow through in a demanding environment.
• Weekend shifts may be required at times, depending on staffing, performance, and business needs.

Nice To Haves

• Bachelor’s degree or equivalent years of management experience preferred.
• Experience in a multi-unit organization is a plus.
• Passion for health and fitness and alignment with a no-judgment approach.

Responsibilities

• Recruit, lead, manage, communicate with, train, and develop club staff, including assistant managers, front desk employees, and fitness trainers.
• Support direct team members and peer general managers to encourage growth, teamwork, and shared definitions of success across the market or region.
• Address club and online issues involving employees and members appropriately, respectfully, and promptly.
• Maintain a clean, friendly, comfortable, and well-maintained club environment that supports a superior member and team member experience.
• Ensure employees are trained on Ignite Fitness and PFHQ initiatives, including tours, information calls, cleanliness expectations, member concerns, and membership enrollment.
• Grow club revenue and profitability by increasing membership and EFT per member, reducing attrition, managing and collecting bad debt, maintaining prospect closing rates, and growing retail sales; motivate staff to contribute to these goals.
• Lead field marketing and corporate sales efforts in the communities served by attending local events, developing business partnerships and group memberships, and growing membership and EFT.
• Set, communicate, and track key operational metrics to maintain club performance and achieve goals.
• Monitor accuracy and compliance with policies, procedures, standards, inventory, supplies, club documentation, and confidentiality requirements.
• Oversee employee payroll and scheduling to stay within budgeted hours while keeping the club appropriately staffed.
• Deliver brand excellence through brand-standard reviews, monthly self-audits, daily cleaning expectations, standard operating procedures, and timely maintenance and repair support.
• Communicate and implement initiatives introduced by Ignite Fitness and PFHQ.
• Undertake additional duties or assignments within the overall scope of the position.

Benefits

• Competitive salary.
• 401(k) plan.
• Employee-linked incentive program.
• Company contribution toward health benefits, including medical, dental, vision, long-term disability, short-term disability, and illness coverage.
• Paid time off.
• Free Black Card membership and exercise incentives.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager