Fitness Operations Manager

D1 Training•Sandy Springs, GA
•Onsite

About The Position

The Fitness Operations Manager owns the coaching operation at D1 Sandy Springs, overseeing the training floor, member experience, retention, sales, staff, processes, and performance metrics. The role combines hands-on coaching with responsibility for operating and growing the coaching business. The manager coaches group sessions and one-to-one personal training, leads athlete graduation check-ins with members and their families, monitors engagement and retention, converts trials, drives renewals and upgrades, and uses athlete progress data to guide recommendations. The manager builds and reviews dashboards covering attendance, retention, class utilization, lead conversion, personal-training attachment, and revenue per member, then takes action based on the results. They hire, train, schedule, and develop coaching staff while maintaining coaching quality, communication, and professionalism. They also manage operational processes and SOPs, the CRM and scheduling system, TeamBuildr programming, and training-floor tools and equipment. Performance is measured on retention and churn, renewal and upsell revenue, trial conversion, class utilization and attendance, coaching quality and staff performance, and athlete progress against TeamBuildr benchmarks. D1 Training describes itself as a growing fitness franchise focused on age-appropriate, science-backed training delivered through planned eight-week training cycles for youth athletes and adults. The position is in person.

Requirements

  • At least 2 years of coaching, personal training, or sports performance experience.
  • Certification in CSCS, NASM, USAW, or an equivalent credential.
  • CPR/AED certification, or willingness to obtain it before starting.
  • Experience coaching youth and adult athletes.
  • Ability to build, read, and act on tracking sheets or KPI reports.
  • Strong organization and follow-through.
  • Ability to build trust, retain members, and grow the business through member interactions.
  • Leadership skills and ability to take responsibility for outcomes.
  • Comfort with TeamBuildr, a CRM and scheduling platform, and spreadsheets, or ability to become comfortable with them quickly.

Nice To Haves

  • Former collegiate or higher-level athlete.
  • Prior experience in a gym, studio, or franchise environment.
  • A genuine interest in developing athletes and people.

Responsibilities

  • Coach group sessions and one-to-one personal training each week.
  • Set the energy, coaching standards, and culture on the training floor.
  • Know members’ goals and progress, and lead graduation check-ins with athletes and their families using TeamBuildr progress data.
  • Monitor member engagement, identify members at risk of leaving, and take steps to improve retention.
  • Convert trials, drive renewals, and upsell personal training and premium packages using athlete progress data.
  • Build and review weekly dashboards for attendance, retention, class utilization, lead conversion, personal-training attachment, and revenue per member; act on the results.
  • Hire, train, schedule, and develop coaching staff.
  • Maintain coaching quality, communication, and professionalism across the team.
  • Manage and improve processes and SOPs, the CRM and scheduling system, TeamBuildr programming, and training-floor tools and equipment.
  • Meet performance targets for member retention and churn, renewal and upsell revenue, trial conversion, class utilization and attendance, coaching quality and staff performance, and athlete progress against TeamBuildr benchmarks.

Benefits

  • Bonus based on performance
  • Opportunity for advancement
  • Paid time off
  • Training and development
  • Competitive base pay and performance incentives tied to retention, sales, and KPIs
  • Clear path to grow into a leadership role as the business scales
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