Field Sales Professional- Central Illinois

Varsity Brands•Springfield, IL

5d•Hybrid

About The Position

BSN SPORTS, a Varsity Brands company, is hiring a full-time Field Sales Professional for Central Illinois. This hybrid, territory-based role operates from a home office and in schools, communities, and event environments. The employee must currently reside in or near the territory and work there full-time to manage local customer relationships and sales opportunities. The role involves regular local travel, typically 2–5 or more days per week, and occasional out-of-area or overnight travel may be expected. Hours may vary to meet customer needs, and evenings or weekends may be required. The Field Sales Professional optimizes the full sales cycle in an assigned territory while servicing customers and representing Varsity Brands in accordance with its ethical standards and core values. The role focuses on consultative service to coaches, revenue growth, developing new leads, and expanding sales within existing accounts across sports and levels. It also uses the company CRM and data-driven business intelligence to support prospecting, account management, and customer relationships. BSN SPORTS has served the team sporting goods market for over 50 years and employs 3,000 people. Its mission is to save coaches and administrators time off the field so they can have more time to impact young lives on it.

Requirements

At least 3 years of business-to-business outside sales experience, preferably in sporting goods, or a coaching/sports-related background.
Associate’s degree or equivalent work experience.
Valid driver’s license, reliable vehicle, auto insurance, and satisfactory driving record; must maintain these.
Strong self-direction and autonomy in managing work.
Excellent problem-solving, organizational, and multitasking skills.
Excellent verbal and written communication abilities.
Strong prioritization and time-management skills.
Intermediate proficiency in Microsoft Word, Excel, PowerPoint, and CRM.
Ability to maintain a distraction-free home office.
Ability to meet the physical demands of regularly sitting, standing, bending, lifting, and driving.

Nice To Haves

Bachelor’s degree preferred.
Business-to-business outside sales experience in sporting goods preferred.

Responsibilities

Provide consultative customer service to coaches across an assigned territory, helping make their work easier.
Generate revenue and meet sales and growth targets.
Develop and qualify territory leads through cold-calling and lead-generation campaigns.
Use company CRM functions for prospecting, account management, and activity tracking.
Increase sales in existing accounts by selling across sports and levels.
Use data-driven business intelligence on prospects to identify trends and opportunities.
Manage an account list and travel within the assigned territory.
Represent Varsity Brands and demonstrate its core values and ethical standards.