Field Sales Professional - Northern VA

Varsity Brands•Fairfax, VA
•$60,000 - $75,000•Hybrid

About The Position

BSN SPORTS, a Varsity Brands company, is hiring a Field Sales Professional to serve schools, club select and travel programs, youth leagues, YMCA organizations, and other community-based athletic programs in Northern Virginia, including Arlington, Fairfax, Alexandria, and Washington, DC. The role is hybrid, combining a home office with frequent work in schools, communities, and event environments. The employee must live in or near the territory full-time and travel locally 2–5 or more days per week to manage customer relationships and sales opportunities; some out-of-area and overnight travel may also be expected. The Field Sales Professional acts as a consultative partner to customers and manages the full sales cycle, from prospecting and lead generation through account management and post-sale service. The role uses CRM tools, data insights, and territory planning to identify growth opportunities, build a pipeline of new business, and expand sales across multiple sports within existing accounts. The position requires consistent in-person customer engagement and adherence to high ethical standards. The stated annual base draw range is $60,000–$75,000, with the possibility of additional performance-based incentives. Hours may vary with customer needs, and evenings and weekends may be required. The position involves regular periods of sitting, standing, bending, lifting, and driving. A distraction-free home office is required.

Requirements

  • At least 3 years of business-to-business outside sales experience, preferably in sporting goods, or a coaching/sports-related background.
  • An associate degree or equivalent work experience; a bachelor's degree is preferred.
  • Strong self-direction and autonomy in managing work and responsibilities.
  • Excellent problem-solving, organizational, and multitasking skills.
  • Excellent verbal and written communication skills.
  • Strong prioritization and time-management skills.
  • Intermediate proficiency with Microsoft Word, Excel, PowerPoint, and CRM.
  • Ability to maintain a distraction-free home office environment.
  • Must have and maintain a reliable vehicle, valid driver's license, auto insurance, and a satisfactory driving record.
  • Must live in or near the territory full-time and travel locally 2–5 or more days per week.

Nice To Haves

  • Sporting goods sales experience.
  • Bachelor's degree.

Responsibilities

  • Provide consultative customer service to coaches and help simplify their work.
  • Generate revenue and meet sales and growth targets.
  • Develop and qualify leads within the territory through cold-calling and lead-generation campaigns.
  • Use the company's CRM for prospecting, account management, and activity tracking.
  • Grow sales within existing accounts by selling across sports and levels.
  • Use data-driven business intelligence to identify prospect trends and sales opportunities.
  • Manage an account list and travel within the assigned territory.
  • Build customer relationships through in-person engagement and provide post-sale service.

Benefits

  • Comprehensive health care benefits
  • HSA employer contribution and FSA opportunities
  • Wellbeing program
  • 401(k) plan with company matching
  • Company-paid life, AD&D, and short-term disability
  • Generous My Time Off and paid holidays
  • Varsity Brands Ownership Program
  • Employee Resource Groups
  • Access to financial coaching and a member-owned credit union
  • St. Jude partnership and volunteer opportunities
  • Employee discounts on personal apparel and equipment
  • Unlimited commission potential from day one
  • Comprehensive sales training program
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