Field Operations Manager

Norman International Inc.•Atlanta, GA
•Onsite

About The Position

The Field Operations Manager supports the national field sales team that represents and grows Richfield product sales within The Home Depot. This hands-on role keeps the team equipped, informed, and aligned, and supports field execution through operational coordination, reporting, program management, technology administration, budgeting, and event planning. The position is based on-site in Atlanta, Georgia, and includes travel of up to 25% or more per month, including out of state.

Requirements

  • 3 to 5 years of experience in field operations, retail operations, sales support, or program management.
  • Experience supporting teams in The Home Depot, Lowe's, or similar national retail environments.
  • Strong skills in Excel, PowerPoint, Salesforce, reporting tools, and data analysis.
  • Ability to prioritize multiple projects with competing deadlines through exceptional organization.
  • Clear written and verbal communication skills.
  • Willingness to travel up to 25% or more per month, including out of state.

Nice To Haves

  • Experience with field-team management platforms such as Salesforce and Planner.
  • Fleet management experience.
  • Background in home improvement, tools, appliances, window coverings, or related categories.
  • Knowledge of Home Depot systems: SMA, Workbench, Service Connect, and MET processes.

Responsibilities

  • Serve as the primary operational support for the national field sales team.
  • Distribute updates, priorities, promotions, and directives to maintain consistency across Home Depot stores.
  • Create, set, manage, and track project initiatives under senior leadership direction.
  • Execute merchandising directives, resets, planogram updates, demonstrations, and seasonal transitions at The Home Depot.
  • Track displays, demo units, fixtures, tools, and signage.
  • Collaborate with leadership teams to align on deadlines and project scope.
  • Build and maintain Salesforce dashboards for store coverage, sales and POS trends, merchandising compliance, field productivity, and service visits.
  • Track operational KPIs, analyze field data and performance trends, and suggest improvements.
  • Deliver weekly and monthly business reviews to leadership and field management.
  • Create, track, and analyze quarterly field-team incentives.
  • Manage workflows for visit planning, compliance tracking, communications, and training distribution.
  • Onboard field team members by providing equipment, systems access, and training materials.
  • Optimize processes to improve efficiency, productivity, and alignment between headquarters and the field.
  • Work with Directors of Sales, Marketing, Supply Chain, Category Management, and Home Depot account teams.
  • Coordinate with third-party vendors, service partners, and technology providers supporting field operations.
  • Launch new products, promotions, and merchandising programs in the field.
  • Administer Salesforce CRM, reporting platforms, task management systems, and store-visit apps; troubleshoot issues and coordinate enhancements and updates.
  • Manage and track the field-team budget.
  • Create, order, and negotiate store and associate promotional items.
  • Manage field-team vendors and approve payments.
  • Help plan national and regional sales meetings and ad hoc customer events.
  • Support retail partner projects in the office and in stores, advise the manager on future and ad hoc events and meetings, and perform similar incidental duties supporting the team.

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Life insurance
  • Short- and long-term disability insurance
  • Paid time off
  • Paid holidays
  • 401(k) with company match after one year
  • Pet insurance
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