Field Marketing Manager - Americas

AMDT•Alpharetta, GA

About The Position

As Field Marketing Manager for the Americas region, you will lead the planning and execution of demand and lead generation programs, trade shows, AMDT-hosted events, and customer events across North America. You will partner with regional Sales and Global Marketing teams to build campaigns that generate leads, strengthen brand awareness, shorten the sales cycle, and accelerate revenue growth. This high-impact, high-visibility role is suited for a results-driven marketer with a hands-on approach and experience managing multiple marketing projects across diverse regions. AMDT is a global provider of versioning and backup solutions for industrial automation. Its octoplant software platform secures production-process automation through endpoint management that records and monitors changes to configurations, programming, and project statuses. AMDT was formed in 2022 through the merger of AUVESY GmbH and MDT Software Inc. It is headquartered in Landau, Germany, with additional locations in the USA and China, and serves over 3,000 customers worldwide through a network of more than 100 partners.

Requirements

Bachelor’s degree in marketing, business, or a related field.
At least 4 years of experience in B2B marketing, including field marketing, event management, or demand generation roles.
Proven ability to run multichannel marketing programs.
Strong project management skills and ability to manage multiple campaigns simultaneously.
Experience working in a cross-functional, matrixed global organization.
Familiarity with Salesforce, HubSpot, or similar tools.
Ability to travel up to 30%.

Nice To Haves

Experience in industrial automation, manufacturing, or enterprise software.
Spanish or German proficiency.
Comfort analyzing campaign ROI and presenting to business stakeholders.

Responsibilities

Design and execute regional marketing campaigns to generate leads and qualified pipeline and accelerate opportunities.
Execute customer events, trade shows, roadshows, company-hosted events, webinars, and digital campaigns.
Collaborate with Sales to reach target audiences and develop account-based marketing tactics.
Plan and execute regional account-based marketing campaigns in collaboration with the Global Marketing team.
Manage marketing vendors, agencies, and budgets for the Americas region.
Analyze and report on program performance, using insights to optimize campaigns.
Work with Global Marketing to localize messaging, content, and tactics for North America.