Family Advisor

Pennant Group • Rockwall, TX

12d

About The Position

Lakeshore Assisted Living and Memory Care is seeking a Community Liaison to support residents, families, and the community. The role leads resident recruitment by building relationships with prospective residents and their families, identifying individual needs, and communicating the community’s vision and services. It develops and maintains internal and external marketing strategies, including referral sources and community relationships; supports occupancy; tracks resident movements; serves as the main contact for prospective residents; and manages admissions and assessments in collaboration with the community management team. Local travel is required.

Requirements

• Superior written and oral English communication skills.
• Dependable and punctual, with a professional and competent demeanor.
• Knowledge of the physiology and psychology of older adults.
• Ability to recognize common signs and symptoms of dementia.
• Strong customer service and telephone marketing skills.
• Adaptable, flexible, and focused on the needs of prospective residents and their families.
• Ability to work effectively with a team and business partners.
• Outgoing personality, superior communication skills, and strong customer service orientation.
• Neat, clean appearance and positive, cheerful attitude.
• Clean driving record and valid state-issued driver’s license.

Nice To Haves

• Degree in marketing or a human services field.
• Prior experience in marketing to seniors, sales, senior housing, long-term care insurance, hospitality, or an appropriate healthcare or personal care background.
• Proven track record of marketing or sales results.

Responsibilities

• Lead the resident recruitment process by cultivating relationships with prospective residents and their families and identifying individual needs.
• Develop and maintain internal and external marketing strategies, including referral sources and community relationships.
• Maintain occupancy levels and track and trend resident movements.
• Serve as the central point of contact for prospective residents.
• Manage the admission and assessment process in collaboration with the community management team.
• Communicate a clear vision of the community and its services.
• Travel locally as required.

What This Job Offers

• Job Type: Full-time
• Education Level: No Education Listed