Experience & Engagement Marketing Manager

Eltropy•Santa Clara, CA

3d•Onsite

About The Position

Eltropy is hiring an Experience & Engagement Marketing Manager to own partner, sponsorship, and co-marketing programs that connect the company with integration partners, leagues, and clients and help drive pipeline. The role combines partner marketing with event strategy and execution, working closely with the Director of Marketing and cross-functional teams. It aims to turn events, sponsorships, and partnerships into measurable pipeline, brand visibility, and long-term customer growth. The manager will support planning and execution for more than 60 high-impact events, develop event activations, coordinate speakers and presentation materials, and maintain consistent brand presentation. The role will also own sponsorships for Eltropy’s marquee events, manage a partner webinar calendar, lead partner co-marketing programs, and work with demand generation to support pipeline and CSQL targets. Additional duties include supporting brand initiatives, performance reporting, marketing operations, and event- and partner-related budgets. The position is based in Santa Clara, California, with four days onsite and travel of up to 25%.

Requirements

At least 3 years of proven success in end-to-end event strategy, execution, and partner marketing programs.
Demonstrated experience managing sponsorship programs, co-marketing initiatives, and vendor or event operations.
Strong organizational skills, attention to detail, and high standards for brand presentation and event logistics.
Ability to align event activations and partner campaigns with pipeline and business-impact metrics.
Collaborative, cross-functional mindset and experience coordinating speakers, event managers, and demand generation teams.
Willingness to travel up to 25%.

Responsibilities

Support the Director of Marketing in planning and executing more than 60 high-impact events.
Ensure Eltropy’s presence at events is strategic, engaging, and designed to drive pipeline.
Plan and execute social activations at key conferences before, during, and after each event.
Plan and execute booth activations that attract visitors.
Build event speaker lineups and coordinate presentation decks with the brand team.
Collaborate with the brand team on event asset management, including tracking, version control, and reuse.
Coordinate closely with the Event Operations Manager on event execution.
Travel to events as required to ensure brand consistency.
Own sponsorship programs for EMERGE, Leadership Summit, and Bollywood Night at the Governmental Affairs Conference.
Serve as the single point of contact for sponsor logistics and ensure sponsorships are mutually beneficial.
Own the partner webinar calendar and schedule sessions with integration partners.
Partner with demand generation to support CSQL targets and pipeline growth.
Lead co-marketing programs with partners, leagues, and associations to grow shared lead flow.
Support the Director of Marketing in strengthening and evolving Eltropy’s brand.
Help ensure consistent messaging across product, events, and campaigns.
Support major brand initiatives and projects reflecting client voice and market leadership.
Assist with quarterly reporting on brand and event performance, including takeaways and next steps.
Support communication of the impact of co-marketing and client marketing efforts.
Support the Director of Marketing with operational leadership duties, including cross-functional projects.
Help oversee assigned marketing budgets and ensure efficient spending on event and partner initiatives.