Senior Living Executive Director

Sonida Senior Living•Springfield, MA
•$140,000 - $150,000

About The Position

The Executive Director is the operational, financial, and cultural leader of The Wellington at Springfield, a Sonida Senior Living community offering Independent Living, Assisted Living, and Memory Care. The role is responsible for community success, including occupancy, resident satisfaction, team member engagement, financial performance, and regulatory compliance. The Executive Director leads community operations and teams, promotes an accountable and resident-focused culture, and works with the Sales Director and regional leadership to grow occupancy and revenue. The role also oversees budgets and expense controls, compliance with regulations and company standards, relationships with residents and families, and the functions that contribute to residents’ experience, including maintenance, hospitality, dining, life enrichment, wellness, and care.

Requirements

  • Minimum of 3–5 years of progressive senior living leadership experience.
  • Demonstrated success leading assisted living, memory care, or multi-level senior living communities.
  • Proven experience managing financial performance, operational metrics, staffing, retention, and occupancy goals.
  • Strong leadership, communication, and relationship-building skills.
  • Ability to inspire teams, drive accountability, and cultivate a resident-focused culture.

Nice To Haves

  • Executive Director experience within Independent Living, Assisted Living, and/or Memory Care.
  • RHA, LNHA, HFA, or other applicable state licensure or credentials.
  • Bachelor’s degree.
  • Track record of improving occupancy, resident satisfaction, employee engagement, and operating performance.

Responsibilities

  • Lead all aspects of community operations, ensuring excellence in service, care, hospitality, and resident engagement.
  • Drive occupancy and revenue growth in partnership with the Sales Director and regional leadership.
  • Recruit, develop, coach, and retain high-performing department leaders and community team members.
  • Foster a positive culture that promotes accountability, engagement, and exceptional customer service.
  • Ensure compliance with state regulations, company policies, and quality standards.
  • Manage operating budgets, financial performance, and expense controls while maintaining exceptional resident outcomes.
  • Build strong relationships with residents, families, referral partners, and community stakeholders.
  • Oversee maintenance, hospitality, dining, life enrichment, wellness, and care operations.
  • Champion continuous improvement initiatives and operational excellence across community functions.

Benefits

  • Eligibility for up to 30% annual incentive based on community performance.
  • Competitive compensation package.
  • Health, dental, vision, life, and disability insurance.
  • 401(k) with company match.
  • Generous PTO beginning on day one.
  • Employee Assistance Program.
  • Dependent Care and Flexible Spending Accounts.
  • Ongoing leadership development and educational opportunities.
  • Employee and Resident Referral Bonus Programs.
  • Paid training and onboarding support.
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