Email Marketing Specialist
Champions Group Holdings•Brea, CA
•$75,000 - $85,000
About The Position
Join Champions Group’s growing Home Services team as an Email Marketing Specialist. The role combines creativity, data, and technology to connect homeowners with services across HVAC, Plumbing, and Electrical. The specialist creates campaigns to nurture leads, strengthen customer relationships, drive service bookings, and support business growth. They will bring fresh ideas, test approaches, and use customer insights to improve marketing outcomes.
Requirements
- Experience in email marketing, digital marketing, CRM marketing, or a related field.
- Strong writing, editing, and communication skills, including the ability to create clear, persuasive, customer-focused content.
- Hands-on experience with email marketing platforms and campaign management tools.
- Understanding of audience segmentation, marketing automation, A/B testing, and campaign analytics.
- Analytical ability to translate performance data into actionable improvements.
- Strong organizational skills and attention to detail, with the ability to manage multiple campaigns and deadlines.
- Collaborative and curious mindset, with enthusiasm for testing ideas and continuously improving results.
Nice To Haves
- Experience in Home Services, HVAC, Plumbing, Electrical, or other consumer service industries.
Responsibilities
- Develop, write, build, and launch email campaigns that educate and engage homeowners and motivate them to take action.
- Create targeted communications that guide prospective customers from initial interest to scheduled appointments and completed services.
- Develop campaigns promoting seasonal maintenance, service offerings, special promotions, and ongoing customer relationships.
- Segment audiences and tailor messaging based on customer behavior, interests, service history, and lifecycle stage.
- Monitor campaign metrics, conduct A/B testing, and use data-driven insights to improve engagement, conversions, and revenue.
- Create and maintain automated email journeys for lead nurturing, appointment follow-ups, customer re-engagement, and retention.
- Partner with marketing, operations, and other stakeholders to align campaigns with business priorities, brand standards, and customer needs.
- Support email deliverability, database hygiene, brand consistency, and compliance with applicable email marketing regulations.
Benefits
- Medical, dental, and vision insurance
- Life insurance and supplemental benefits
- 401(k) with company match
- Paid vacation and holidays
- Career growth and advancement opportunities
- Opportunity to make a meaningful impact in a growing organization
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What This Job Offers
Job Type
Full-time
Education Level
No Education Listed
