Email Automation Lead

TEKsystems•Madison, WI

3d•$80 - $90•Remote

About The Position

TEKsystems is seeking an experienced Salesforce Marketing Cloud technical consultant to augment its marketing technology team. The role provides hands-on technical expertise and strategic guidance across Salesforce Marketing Cloud, supporting platform optimization, integrations, deliverability improvements, and advanced customer engagement solutions. The successful candidate will combine technical consulting, solution architecture, and hands-on platform experience to advise stakeholders and implement scalable solutions. This is a contract-to-hire position based out of Madison, Wisconsin, and is fully remote. The listed pay range is $80.00–$90.00 per hour. The position is anticipated to close on November 11, 2026.

Requirements

At least 5 years of hands-on Salesforce Marketing Cloud experience.
Deep expertise with Journey Builder, Automation Studio, Contact Builder, Data Extensions, Email Studio, and Mobile Studio.
Experience with Salesforce Marketing Cloud REST and SOAP APIs.
Strong understanding of marketing automation architecture and customer journey orchestration.
Experience designing and supporting triggered messaging solutions.
Knowledge of email deliverability best practices, including IP warming and sender reputation management.
Experience integrating Marketing Cloud with CRM, customer data, and third-party platforms.
Ability to translate business needs into scalable technical solutions.

Responsibilities

Advise on Salesforce Marketing Cloud capabilities and best practices.
Design, configure, and optimize Marketing Cloud solutions across email, SMS, and customer journey channels.
Consult on email deliverability, including IP warming, sender reputation management, and inbox placement optimization.
Support the evaluation and implementation of Marketing Cloud Next capabilities and emerging Salesforce technologies.
Design and implement triggered messaging solutions using Journey Builder, Automation Studio, and related Marketing Cloud tools.
Build and optimize customer data capture processes, including forms, integrations, and data management workflows.
Lead API and integration efforts between Salesforce Marketing Cloud and external platforms, applications, and data sources.
Develop and maintain scalable customer data models using Contact Builder and Data Extensions.
Work with business and technical stakeholders to identify automation and process improvement opportunities.
Troubleshoot complex platform, data, and integration issues and recommend long-term solutions.
Provide technical mentorship and knowledge transfer to existing team members.