E-commerce Manager
About The Position
The E-commerce Manager will lead and expand the company’s digital presence across Amazon and TikTok Shop, overseeing marketplace strategy, daily operations, performance advertising, product merchandising, and creator collaborations to drive revenue growth and profitability. The role focuses on beauty consumer behavior, marketplace optimization, and converting social engagement into sustainable sales growth. For Amazon, the manager will oversee Seller Central operations, optimize product detail pages and storefront content, manage advertising campaigns, and monitor forecasting, fulfillment, inventory health, marketplace performance, reviews, and brand compliance. For TikTok Shop, the role will manage operations, campaigns, promotions, affiliate relationships, creator collaborations, short-form video and live shopping initiatives, and performance advertising. Across both marketplaces, the manager will analyze and report KPIs, conduct category and competitor analysis, optimize assortment and promotional strategies, coordinate inventory planning with Supply Chain and Product teams, support major sales events, and identify opportunities to improve efficiency, sales, and profitability.
Requirements
- Bachelor of Arts in Business Administration or Management.
- 2–4 years of relevant experience or industry exposure in a related field.
- Skills in Amazon Seller Central, data analysis, ecommerce development, e-commerce strategy, inventory management, online sales management, online store management, and SEO.
- English and Korean language skills.
Responsibilities
- Manage daily Amazon Seller Central operations across the U.S. marketplace and potential international expansion to meet revenue, unit sales, and profitability targets.
- Optimize Amazon product detail pages and storefront content, including keyword strategies, titles, bullet points, descriptions, A+ Content, Brand Story, and Storefront updates.
- Plan, execute, and optimize Amazon Sponsored Products, Sponsored Brands, and Sponsored Display campaigns, focusing on ACoS, TACoS, and ROAS.
- Oversee demand forecasting, FBA replenishment, inventory health, and IPI scores to prevent stockouts and reduce long-term storage fees.
- Monitor Amazon marketplace performance, Buy Box ownership, listing suppression issues, customer reviews, and brand registry compliance.
- Lead TikTok Shop operations, including product catalog management, campaign execution, promotional planning, and marketplace optimization.
- Recruit and manage TikTok Shop affiliates, negotiate with beauty creators and micro-influencers, and provide product samples.
- Collaborate with creative and social media teams on trending content formats, high-converting short-form videos, and live shopping events.
- Plan and manage TikTok Shop Video Shopping Ads and LIVE Shopping Ads.
- Monitor, analyze, and report weekly and monthly Amazon and TikTok Shop KPIs, including GMV, CAC, ROAS, conversion rates, customer acquisition, and return rates.
- Conduct category and competitor analysis to optimize product assortment, multi-pack and bundle offerings, promotional pricing, and merchandising strategies.
- Coordinate with Supply Chain and Product teams on inventory planning, replenishment schedules, and product availability for sales events and campaigns.
- Support marketplace promotional events such as Amazon Prime Day, holiday sales, and TikTok Shop Super Brand Days.
- Identify opportunities to improve operational efficiency, increase sales performance, and achieve sustainable profitability across both marketplaces.
Benefits
- Premium medical insurance coverage
- 401(k) savings plan
- Paid time off based on seniority
- Paid holidays
- Annual bonus plan
- Onsite employee fitness center with indoor racquetball court and yoga room
- Summer Fridays
- Complimentary gourmet breakfast, lunch, and dinner
- Relocation support for new hires
- Work anniversary recognitions
- Congratulatory and condolence gifts
- Employee referral bonus program
- License/certification reimbursements
- Corporate employee discounts
- Company-paid visa sponsorships, including new H-1B, H-1B transfer, O-1, and Green Card
- Commuter support, including shuttle bus program and EZPass support
- Vehicle perks
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
