Director, sales enablement
About The Position
WRITER is hiring a Director, Sales Enablement to define and lead ongoing sales enablement strategy for its Account Executive and Sales Development Representative teams. The role is part of the Go-to-Market Enablement team and is focused on improving productivity, accelerating sales cycles, and helping teams deliver more value to customers. The director will partner closely with Sales leadership to identify capability gaps, promote adoption of the sales methodology, and improve deal execution across the pipeline. This is currently an individual-contributor role reporting to the VP, GTM Enablement. The role owns sales methodology, training, onboarding and certification, ongoing seller development, and sales content strategy. It also involves using real-deal insights and call recordings to identify learning opportunities and measure program effectiveness. The director will partner with Product Marketing, GTM leadership, and RevOps to develop field-ready messaging and solution-level use-case enablement, while maintaining feedback loops between sellers and supporting teams. WRITER's benefits listed for US full-time employees include generous PTO and company holidays, medical, dental and vision coverage, paid parental leave, fertility and family-planning support, early-detection cancer testing, flexible spending and dependent care accounts, health savings accounts for eligible plans, wellness and learning stipends, company and team off-sites, competitive compensation, company stock options, and a 401(k).
Requirements
- At least 7 years of experience in enablement, sales leadership, or a relevant role.
- Proven track record of architecting and executing sales enablement programs with measurable impact on organizational growth, including metrics such as win rate, ramp time, quota attainment, and pipeline velocity.
- Ability to turn broad visions and concepts into structured plans, actions, and measurable metrics.
- Exceptional ability to build strong cross-functional relationships.
- Proficiency in building and leveraging AI solutions to improve sales team efficiency and effectiveness.
- Strong communication and facilitation skills, including live and asynchronous enablement delivery.
- Strong program management skills, including implementing, leading, and measuring enablement initiatives end-to-end.
- Ability to create and deliver engaging enablement content, including innovative approaches that help teams absorb and apply it.
Nice To Haves
- Customer-facing sales experience is preferred but not required.
- Experience at high-growth startups.
Responsibilities
- Own global sales enablement strategy for Account Executive and Sales Development Representative teams, aligning programs with revenue goals, pipeline coverage, and win-rate improvement.
- Define and operationalize the sales methodology, and design and deliver ongoing skills training in discovery, objection handling, negotiation, and closing.
- Own the onboarding curriculum and certification process to improve new-hire selling readiness and reduce ramp time.
- Build an ongoing seller-development program, assess selling proficiency, identify enablement gaps, and use deal insights and call recordings to support learning from wins and losses.
- Track program effectiveness and drive continuous improvement.
- Own the sales content strategy and library, ensuring sellers can find and use relevant assets; develop AI-native workflows using WRITER.
- Partner with Product Marketing, GTM leadership, and RevOps on field-ready messaging, solution-level use-case enablement, and feedback loops between the field and supporting teams.
Benefits
- Generous paid time off and company holidays.
- Medical, dental, and vision coverage for employees and their families.
- 16 weeks of paid parental leave for all parents.
- Fertility and family-planning support.
- Early-detection cancer testing through Galleri.
- Flexible spending account and dependent care FSA options.
- Health savings account for eligible plans, with a company contribution.
- Annual wellness stipend for items such as gym, massage, chiropractic care, and personal training.
- Annual learning and development stipend.
- Company-wide and team off-sites.
- Competitive compensation.
- Company stock options.
- 401(k).
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
