Director, Sales Enablement (US)

Code and Theory•New York, NY

3d•$145,000 - $175,000

About The Position

The Director of Sales Enablement drives seller productivity across Code and Theory's Adobe practice by equipping client-facing teams with the knowledge, skills, content, and tools to win throughout the client lifecycle. Sitting at the intersection of strategic planning, program design, and field engagement, this role builds scalable onboarding, training, sales plays, messaging, and content — and measures their adoption and business impact. You'll partner closely with practice leadership, marketing, sales operations, and go-to-market teams to accelerate revenue growth and sharpen sales execution as the practice scales globally.

Requirements

6–10+ years in enterprise SaaS sales, sales enablement, sales engineering, or solution consulting
Deep understanding of the Adobe Experience Cloud ecosystem — Adobe Experience Platform, Real-Time CDP, Adobe Journey Optimizer, Adobe Target, Adobe Analytics, and Customer Journey Analytics
A proven track record enabling complex, multi-stakeholder sales cycles with six- to seven-figure deal values
The ability to translate technical capabilities into business outcomes and ROI narratives that resonate with executive buyers
Excellent presentation and facilitation skills for both technical and executive audiences
Strong program and project management skills, with the ability to run multiple complex initiatives simultaneously
A consultative, data-driven approach — you uncover latent client needs and hold yourself to measurable outcomes
A collaborative leadership style with the ability to influence cross-functional teams without direct authority

Nice To Haves

Experience building enablement programs for an Adobe practice, systems integrator, or other services-based business
Adobe certifications (e.g., Adobe Experience Platform, Real-Time CDP, or Adobe Analytics)
Proficiency in solution architecture for enterprise Adobe implementations
Familiarity with AI-powered sales enablement, coaching, and learning platforms
Experience delivering enablement across global regions, including North America and EMEA

Responsibilities

Build and own the global sales enablement strategy for the Adobe practice, aligned to business priorities and growth targets, with role-based learning journeys for Client Partners, Solution Consultants, Business Development, and Customer Success teams
Design and deliver instructor-led and virtual training, onboarding programs that ramp new sales hires to quota productivity faster, and certification pathways tied to Adobe product releases and practice offerings
Create sales-ready messaging, playbooks, and collateral — one-pagers, case studies, ROI calculators, solution briefs, value-based presentations, demo scripts, and executive storytelling content that supports C-suite conversations
Coach sellers across the full opportunity lifecycle, from discovery and value-selling techniques through executive readiness and consistent sales play execution
Stay close to the field: lead 6–10 client-facing demos or discovery calls monthly, run regular deal clinics, and conduct quarterly win/loss analysis to keep enablement grounded in what's actually happening in deals
Align enablement to a defined sales methodology and scale it using AI-powered learning and coaching tools that extend reach between live sessions
Channel field feedback, client needs, and competitive insights back to practice leadership to inform messaging and service roadmap priorities
Partner with marketing on lead quality and conversion readiness, and establish clean sales-to-implementation handoffs that set client expectations properly
Measure what matters: track adoption, ramp time, win rate, and sales cycle velocity, and present enablement impact to executive leadership quarterly
Represent the practice as a subject matter expert at Adobe Summit, industry events, client workshops, and partner forums