Director of Sales - The Alexander

Coury Hospitality • Indianapolis, IN

22h • Onsite

About The Position

The Director of Sales leads sales strategy and a high-performing sales team at The Alexander, an on-site boutique hotel in downtown Indianapolis. The role develops business across group, corporate, association, and social segments; builds and strengthens client relationships; and presents the hotel’s distinctive art, design, dining, and event offerings to prospective clients. The Director of Sales works closely with Revenue Management and hotel leadership to align sales efforts with property goals and maximize hotel profitability.

The position analyzes market trends, competitive performance, sales activity, forecasts, and production reports to identify opportunities and guide action plans. It also collaborates with Catering, Food & Beverage, and Operations to support successful meetings, events, and guest experiences, and represents the hotel at client meetings, industry events, trade shows, networking functions, and community organizations.

This position is based on-site at The Alexander in Indianapolis, Indiana. It involves moving throughout the property for site tours and client visits, using business technology for extended periods, and traveling as needed. Evening, weekend, and occasional holiday work may be required as business needs dictate.

Requirements

• Minimum of 5 years of progressive hotel sales experience, including supervisory or leadership responsibilities.
• Proven success developing and executing sales strategies that drive group, corporate, association, and social business.
• Strong understanding of hotel revenue management, pricing strategies, sales forecasting, market segmentation, and performance indicators including occupancy, ADR, and RevPAR.
• Experience managing sales budgets, production goals, account strategies, and revenue forecasts.
• Proficiency with hotel sales and catering systems, CRM platforms, Microsoft Office, and hotel reporting tools.
• Strong negotiation, presentation, communication, organizational, and relationship-building skills.
• Demonstrated ability to lead, develop, and motivate sales professionals and collaborate effectively across hotel departments.
• Ability to work throughout the hotel, including meeting spaces, guestrooms, restaurants, and public areas, and to stand, walk, and move for extended periods.
• Ability to use computers, hotel sales systems, CRM platforms, and other business technology for extended periods.
• Flexibility to work evenings, weekends, and occasional holidays as business needs require.
• Ability and willingness to travel as needed for sales calls, trade shows, networking events, and business development.

Nice To Haves

• Bachelor’s degree in Hospitality Management, Business Administration, Marketing, or a related field.
• Previous experience as a Director of Sales, Associate Director of Sales, or Senior Sales Manager in an upscale, full-service, lifestyle, or boutique hotel.
• Experience with Marriott brands, particularly Autograph Collection or other distinctive lifestyle brands.

Responsibilities

• Lead, coach, and develop the Sales team to achieve revenue goals and build lasting client relationships.
• Develop and execute strategic sales plans for group, corporate, association, and social business while maximizing hotel profitability.
• Identify new business through prospecting, networking, market research, and relationship development.
• Showcase The Alexander’s art, design, dining, and event experiences to meeting planners, corporate clients, and community partners.
• Build existing account relationships and identify opportunities to increase production, loyalty, and repeat business.
• Partner with Revenue Management and hotel leadership on pricing strategies, business mix, occupancy, ADR, RevPAR, and group revenue.
• Collaborate with Catering, Food & Beverage, and Operations to deliver successful meetings, events, and guest experiences.
• Analyze market trends, competitive performance, sales activity, and production reports; identify opportunities and develop action plans.
• Represent the hotel at industry events, trade shows, networking functions, client meetings, and community organizations.
• Create an accountable, collaborative sales environment that encourages Curators to achieve results, share ideas, and grow.
• Manage sales budgets, production goals, account strategies, and revenue forecasts.
• Recruit, motivate, and hold sales professionals accountable while fostering collaboration across hotel departments.

What This Job Offers

• Job Type: Full-time
• Career Level: Director