Director of Sales - The Alexander

Coury Hospitality•Indianapolis, IN
•Onsite

About The Position

The Director of Sales leads sales strategy and business development for The Alexander, a 209-room boutique hotel in downtown Indianapolis. The role develops and executes plans to grow group, corporate, association, and social business; builds and maintains client relationships; and promotes the hotel’s distinctive art, design, dining, and event experiences. The Director of Sales works closely with Revenue Management and hotel leadership to support profitability, occupancy, ADR, RevPAR, and group revenue goals, and collaborates with Catering, Food & Beverage, and Operations to deliver successful events and guest experiences. This is an on-site position at The Alexander in Indianapolis, Indiana, with travel and flexibility to work evenings, weekends, and occasional holidays as business needs require.

Requirements

  • Minimum of 5 years of progressive hotel sales experience, including supervisory or leadership responsibilities.
  • Proven success developing and executing sales strategies that drive group, corporate, association, and social business.
  • Strong understanding of hotel revenue management, pricing strategies, sales forecasting, market segmentation, and performance indicators including occupancy, ADR, and RevPAR.
  • Experience managing sales budgets, production goals, account strategies, and revenue forecasts.
  • Proficiency with hotel sales and catering systems, CRM platforms, Microsoft Office, and hotel reporting tools.
  • Strong negotiation, presentation, communication, organizational, and relationship-building skills.
  • Demonstrated ability to lead, develop, and motivate sales professionals while collaborating across hotel departments.
  • Ability to work on-site at The Alexander in Indianapolis, Indiana.
  • Ability to work throughout the property and stand, walk, and move around the hotel for extended periods during events, site inspections, and client activities.
  • Ability to use computers, hotel sales systems, CRM platforms, and other business technology for extended periods.
  • Flexibility to work evenings, weekends, and occasional holidays as business needs require.
  • Ability and willingness to travel as needed for sales calls, trade shows, networking events, and business development.

Nice To Haves

  • Bachelor's degree in Hospitality Management, Business Administration, Marketing, or a related field preferred.
  • Previous experience as a Director of Sales, Associate Director of Sales, or Senior Sales Manager in an upscale, full-service, lifestyle, or boutique hotel preferred.
  • Experience with Marriott brands, particularly Autograph Collection or other distinctive lifestyle brands, preferred.

Responsibilities

  • Lead, coach, and develop a high-performing Sales team to achieve revenue goals and build lasting client relationships.
  • Develop and execute strategic sales plans for group, corporate, association, and social business while maximizing hotel profitability.
  • Identify business opportunities through prospecting, networking, market research, and relationship development.
  • Present The Alexander’s distinctive art, design, dining, and event experiences to meeting planners, corporate clients, and community partners.
  • Build relationships with existing accounts and identify opportunities to increase production, loyalty, and repeat business.
  • Partner with Revenue Management and hotel leadership on pricing strategies, business mix, occupancy, ADR, RevPAR, and group revenue.
  • Collaborate with Catering, Food & Beverage, and Operations to create seamless meetings, events, and guest experiences.
  • Analyze market trends, competitive performance, sales activity, and production reports to identify opportunities and develop action plans.
  • Represent the hotel at industry events, trade shows, networking functions, client meetings, and community organizations.
  • Create an accountable, collaborative sales environment that motivates Curators to achieve results, share ideas, and grow.
  • Manage sales budgets, production goals, account strategies, and revenue forecasts.
  • Conduct sales calls, site tours, client visits, and business development activities throughout the property and as needed off-site.
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