Director of Sales & Marketing

Crestline Hotels and Resorts•Los Angeles, CA

7d•Onsite

About The Position

Crestline Hotels & Resorts is seeking a Director of Sales & Marketing to lead and manage the sales and catering department for The Delphi Hotel, a re-launched downtown Los Angeles icon. This role is a key member of the Executive Committee and is responsible for achieving or exceeding departmental booking goals, budgeted hotel room and catering revenues, and growing market share. The position involves providing strategic direction, empowering sales staff, and ensuring efficient execution of sales and service processes to maintain high customer service standards, employee morale, and inter-departmental teamwork.

Requirements

A passion for Hotel Sales coupled with a competitive, a hunter mentality!
Bachelor’s Degree (Four Year College or University) preferred: or 3-5 years of equivalent work experience.
Strong understanding of Hotel Sales and Comp Sets with a proven track record of success.
Exceptional communication skills both verbal and written – your ability to communicate and influence by word and writing is a must.
Strong understanding of how to best sell and market banquet and catering revenue and how to forecast it accurately.
Premium branded, lifestyle, or independent hotel experience (Hilton, Hyatt, Marriott, or IHG), especially with in the full-service hotel space and/or conference centers.
Computer Skills – you must have the ability to communicate effectively through email as well as manipulate and analyze information quickly from spreadsheets and databases.
Knowledge of Hotel Computer Systems to include brand-specific systems (Delphi, CI/TY, etc.).

Responsibilities

Develop and manage sales and marketing operating budget in accordance to the hotels business plan.
Manage the sales process and coordinate leads as needed.
Proactive and continuous sales efforts.
Development, maintenance and implementation of sales action plans.
Monitor competitor production and sales/marketing activities.
Negotiating, detailing and administration of required documents for group rooms and related events.
Direct supervision of the sales, catering and conference services staff.
Ensure appropriate rates and room blocks are offered to maximize market performance.
Hold regular meetings with sales staff to measure performance, establish pro-active sales action plans and communicate goals and sales action plans.
Negotiate group and company contracts with in approved Crestline guidelines.
Manage RFPs process to maximize market account production.
Identifies marketing opportunities and executes marketing plan.
Tracks marketing initiatives and measures ROI.
Implementation of marketing franchise sales, training, and facilitation of revenue increasing strategies by utilizing brand initiatives and tools.
Ensures Business Plan and related action plans are executed as established.
Involved in revenue management process.
Create performance notes for rollup discussion to ownership.