Director of Sales & Marketing

Kimpton Hotels & Restaurants•West Hollywood, CA

About The Position

The Director of Sales & Marketing uses regional market knowledge and financial performance to provide strategic direction for the sales team and achieve Kimpton’s short- and long-term goals. The role leads the team toward budgeted top-line revenue, manages the Sales and Marketing budget, and serves as a hotel ambassador by building community relationships that increase the hotel’s exposure. The Director works closely with the Director of Revenue Management, Digital Marketing, and Public Relations teams to coordinate strategy across disciplines. The position also develops and supports sales, marketing, and public relations strategies; manages assigned accounts and market segments; and oversees revenue goals, budgets, forecasts, and departmental expenses. It involves analyzing market and account data, recommending actions and pricing strategies, collaborating with hotel and corporate partners, and developing the sales team through coaching and training. Accurate account records and follow-up are maintained in Opera and Delphi.

Requirements

  • Five years of sales experience.
  • Excellent verbal and written communication skills.
  • Computer literacy and working knowledge of Delphi sales software, Microsoft Office Suite, and Tableau.
  • Ability to encourage, lead, and develop a team by example.
  • Strong organization, attention to detail, follow-up, and communication skills.
  • Ability to turn a vision into specific, tangible actions.
  • Ability to handle difficult situations and people diplomatically while maintaining integrity.
  • Ability to adapt rapidly to changing market dynamics and needs.

Nice To Haves

  • Bachelor’s degree in Hotel Administration or Business is preferred.

Responsibilities

  • Coach, mentor, and train the sales team, regularly assessing team members’ strengths and challenges.
  • Develop marketing and public relations initiatives that support sales strategies and activities.
  • Build urgency within the team to understand and anticipate needs.
  • Work with the Regional Director of Sales + Marketing and General Manager to establish a clear, credible vision for the hotel.
  • Handle accounts assigned by the Regional Director of Sales + Marketing.
  • Manage an assigned market segment based on experience and contact base to benefit the hotel.
  • Monitor the competitive set and recommend sales and pricing strategies, service changes, and product improvements.
  • Achieve the hotel’s group rooms and catering revenue budget.
  • Coordinate with the People & Culture Department on structures and systems that support strategic goals and revenue maximization.
  • Review market-mix shifts with revenue and operations teams and recommend deployment and pricing actions.
  • Work with IHG Corporate Sellers to communicate account needs that can affect revenue.
  • Identify key markets and support deployment and travel-schedule strategies.
  • Direct Public Relations efforts, including managing the PR firm and collaborating with the Kimpton Home Office PR team.
  • Develop revenue and production goals with the Regional Director of Sales + Marketing’s support and approval.
  • Work with the Director of Revenue Management and Director of Catering on monthly, quarterly, and annual rooms budgets and forecasts.
  • Manage departmental budgets, forecast monthly expenses, and explain P&L variances.
  • Analyze relevant data and recommend appropriate actions.
  • Assist with individual quarterly action plans and quarterly Kimpton Check-Ins for the team.
  • Maintain accurate, detailed account notes and traces in Opera and Delphi databases.
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