Director of Sales & Marketing
About The Position
Hyatt House DC Convention Center is seeking a Director of Sales & Marketing to develop and implement strategic sales and marketing plans that drive revenue growth and strengthen the hotel's brand presence. The role leads sales and marketing professionals, manages key accounts, builds relationships with clients and partners, analyzes market trends, identifies business opportunities, and aligns marketing efforts with hotel goals. The Director is responsible for the daily operation of the Sales Department. The Director leads top-line revenue growth across group, business transient, banquet, and catering segments; works with revenue management to maximize revenue and market share; and develops hotel positioning, sales strategies, budgets, and plans. The position also leads sales-team hiring, training, development, and management; communicates customer and operational concerns; manages sales activity and travel schedules; and coordinates with hotel departments, the home office, and brand representatives to support guest service and promotion of the hotel.
Requirements
- Previous hotel sales experience.
- Previous supervisory experience.
- Excellent oral and written communication skills.
- Strong organizational skills.
- Excellent listening skills.
Nice To Haves
- Washington, DC market expertise.
- Proven experience working with Destination DC.
- Experience managing citywide convention sales.
Responsibilities
- Lead and drive top-line revenue for group, business transient, banquet, and catering sales segments.
- Analyze market trends, market share, and the competitive hotel environment, and respond to relevant changes.
- Work with revenue management to develop strategies to maximize revenue and grow market share.
- Develop and implement action plans for the hotel's desired positioning and manage the budget supporting sales and marketing initiatives.
- Lead hiring, training, development, and management of the sales team.
- Act as the hotel's voice of the customer and communicate key issues and concerns throughout the organization.
- Maintain effective communication with department heads, the home office, and brand representatives.
- Analyze Smith Travel Research data, financial P&L information, TravelClick, sales mix, forecasts, group pace and position, and other hotel reports.
- Conduct competitive-set reviews and SWOT analyses, and stay informed about new supply.
- Assess sources of business and develop plans to penetrate primary markets.
- Develop and implement key-segment strategies and manage existing and target accounts.
- Develop sales goals to achieve budget and market-share targets.
- Manage the PMS and sales systems according to DHS guidelines.
- Manage sales activity and travel schedules.
- Work daily with sales staff to review business status, schedules, priority assignments, and other information relevant to department operations.
- Establish the annual room and banquet-and-catering revenue budget and the sales and marketing plan with the General Manager and other department heads.
- Train sales and operations staff on new brand, marketing, or advertising promotions.
- Coordinate with department heads to support excellent guest service and promote the hotel.
- Follow hotel and DHS guidelines, procedures, and policies, including those in the employee handbook.
Benefits
- Health insurance
- Dental insurance
- Vision insurance
- Leaves of absence
- Retirement plans
- Paid time off
- Hotel room discounts
- Daily pay access
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
