Arbordale - Director - Sales & Marketing

Transforming Age•Urbandale, IA

22h•Onsite

About The Position

The Director of Sales and Marketing leads sales and marketing efforts for The Arbordale, an independent living rental community in Urbandale, Iowa. The role focuses on generating and maintaining leads, converting prospective residents into move-ins, supporting occupancy goals, and strengthening the community’s brand and visibility. The Director serves as a resource and point of contact for people interested in senior living and delivers a first impression aligned with the community’s Culture of Excellence. This is a commissions-eligible position with a salary range of $75,000 to $80,000, depending on experience. The schedule may include one weekend day per week as needed, usually Tuesday through Saturday, and some evenings. The posting describes benefits for full-time team members, including medical, dental and vision coverage, retirement benefits, generous paid time off, and other perks.

Requirements

Bachelor’s degree in Sales, Marketing, or a related field, or an equivalent combination of education and experience.
Proven track record in closing sales and leads.
At least two years of experience in a senior sales and marketing environment.
Previous sales experience and a successful track record identifying and building local relationships to drive business.
Excellent written, verbal, presentation, and customer service skills.
Schedule flexibility to work one weekend day per week as needed and some evenings.
Proficiency in MS Office Suite and other tools, such as CRM systems.

Nice To Haves

Experience with new-development lease-ups.
Sales experience in senior living, hotel or hospitality, or a related healthcare environment, such as CCRC, active adult, assisted living, skilled nursing, long-term care, hospice, hospital, or home health.

Responsibilities

Generate and maintain sourcing leads.
Organize strategic on-site marketing events to promote the community and Transforming Age.
Use creative tactics to convert leads into move-ins.
Train new team members as they gain experience supporting the sales effort.
Reinforce the community’s brand reputation and help achieve maximum occupancy goals.
Create and maintain internal and external networks to market the community and increase its exposure to potential residents.
Market the community to seniors and their families and follow through to help meet census goals.
Provide a first impression aligned with the Culture of Excellence and serve as a resource and point of contact for people interested in senior living.
Perform other duties as assigned.