Director of Product Marketing
About The Position
BillingPlatform is an industry-leading, fast-growing SaaS company whose cloud-based revenue lifecycle management platform helps global enterprises automate and streamline the quote-to-cash process. The company describes its culture as collaborative, accountable, innovative, and transparent, and its platform has received industry analyst recognition. The Director of Product Marketing will lead product positioning, messaging, go-to-market strategy, competitive intelligence, pricing and packaging, and sales enablement. The role combines strategic planning, storytelling, and hands-on execution to translate complex enterprise SaaS and financial technology solutions into compelling customer value propositions. It works closely with Product, Sales, Customer Success, Finance, and Marketing to drive adoption, revenue growth, and market differentiation.
Requirements
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Proven product marketing experience in enterprise B2B SaaS, including positioning, product launches, go-to-market strategy, and sales enablement.
- Experience marketing complex technology solutions to business and technical stakeholders across multi-stage enterprise buying processes.
- Demonstrated ability to develop differentiated messaging, competitive positioning, and customer-facing content.
- Experience with SaaS pricing and packaging, customer research, competitive analysis, and financial modeling.
- Strong analytical, communication, storytelling, and cross-functional collaboration skills.
- Ability to demonstrate measurable business impact from product marketing initiatives.
- Willingness to travel for customer meetings, conferences, training, and industry events.
Nice To Haves
- Familiarity with billing, revenue recognition, payments, monetization, or financial technology.
- Knowledge of the billing and monetization competitive landscape.
Responsibilities
- Define product marketing priorities, performance metrics, and measurable business outcomes, including competitive win rates, launch effectiveness, product adoption, and pipeline contribution.
- Own ideal customer profiles, buyer personas, market segmentation, and differentiated messaging for business and technical audiences.
- Lead product launches and go-to-market strategies, coordinating positioning, messaging, sales readiness, milestones, and post-launch performance.
- Develop sales presentations, competitive battlecards, discovery guides, objection-handling resources, customer stories, and training materials.
- Conduct market research, competitor analysis, and win/loss reviews to identify trends, customer needs, and differentiation opportunities.
- Partner with Product Management to bring customer insights, market opportunities, and competitive intelligence into roadmap discussions.
- Collaborate with Customer Success on onboarding, product adoption, customer education, cross-sell, expansion, and advocacy.
- Develop pricing and packaging recommendations, ROI models, value-selling frameworks, and customer proof points with Product, Sales, and Finance.
- Create product marketing content, including case studies, product videos, presentations, blogs, and executive communications.
- Establish repeatable product marketing processes, coordinate internal and external resources, and support industry events, conferences, and executive presentations.
Benefits
- Competitive compensation and a robust benefits package.
- Medical, dental, vision, life, and disability insurance.
- HSA and FSA.
- Additional health and wellness perks provided by medical carriers.
- 401(k) match that is 100% immediately vested.
- Discretionary and charitable time off program.
- Hybrid work option for employees in the Denver, Colorado area.
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What This Job Offers
Job Type
Full-time
Career Level
Director
