Director of Product Marketing

Axomic • New York, NY

1d • $175,000 - $210,000 • Hybrid

About The Position

OpenAsset is seeking a New York City-based Director of Product Marketing to reimagine product marketing and define how the company tells its story, shapes launches, and communicates the value of its platform to architecture, construction, and engineering firms. The role connects product capabilities to real AEC workflows and helps bring OpenAsset and Shred.ai capabilities to market.

The Director will work closely with the CPO, Product Managers, Sales, Customer Success, and subject-matter experts. The role will build a differentiated narrative across the customer journey, strengthen sales and customer-success materials and enablement, and bring customer and market insight back into Product. It is a cross-functional leadership role with broad influence over company growth.

OpenAsset is a marketing platform for the AEC industries, serving more than 1,000 clients. It is a diverse, collaborative team of 110+ employees with offices in New York, London, and Australia. Local NYC and London-based employees are expected to work in the office two days per week. The position is not eligible for visa sponsorship.

Requirements

• 10–12 years of relevant experience, including at least 7 years in product marketing and 3–4 years managing people or leading a product marketing team.
• Ability to communicate complex product value with exceptional clarity, concision, and audience-appropriate tone in written and spoken formats.
• Ability to learn a complex industry quickly, understand AEC firm workflows, and translate that understanding into relevant product positioning and messaging.
• Leadership presence and confidence to build trust with senior stakeholders, paired with strong operational organization and a consistent record of execution.
• Bachelor's degree preferred, or equivalent experience demonstrating the same level of strategic and leadership scope.

Nice To Haves

• Active use of AI tools to improve research, writing, synthesis, and day-to-day product marketing effectiveness.
• Experience in the AEC industry or an adjacent vertical with complex, workflow-driven software.
• Experience building positioning, enablement, and launch programs that help Sales and Customer Success communicate product value consistently.

Responsibilities

• Establish a concise positioning and messaging framework for priority buyer personas, aligning Product, Sales, and Customer Success on the narrative and proof points.
• Translate product strategy and roadmap milestones into launch plans, messaging, and customer-facing materials that make complex capabilities easy to understand.
• Refresh the core pitch deck, one-pager, demo narrative, and related sales-enablement resources so customer-facing teams can communicate value consistently and credibly.
• Build a structured market, customer, competitive, and win/loss insight practice, turning feedback into prioritized recommendations for Product and leadership.
• Lead cross-functional product marketing planning with clear owners, milestones, decision points, and follow-through across Product, Sales, Customer Success, and leadership.
• Develop and coach the product marketing function, setting a high bar for clear communication, operational discipline, and reliable execution.
• Use AI tools to accelerate research synthesis, draft messaging variants, and prepare enablement materials, applying strong judgment and quality control.

Benefits

• Competitive salary
• Medical, dental, and vision coverage: 100% employer-paid for employees and 50% employer-paid for dependents
• 20 days of paid time off per year plus federal holidays
• 5 paid sick days
• Work-from-home flexibility
• Commuter benefits
• 401(k) with employer match
• Paid parental leave
• Career growth and development opportunities

What This Job Offers

• Job Type: Full-time
• Career Level: Director