Director of Product Marketing

DuploCloud•San Francisco, CA

About The Position

DuploCloud is seeking a Director of Product Marketing to lead positioning, pricing, packaging, and launches for technical audiences, including CTOs, engineering leaders, platform and DevOps engineers, and developers. The role partners with the product team, the Founder, company leadership, analysts, and sales to strengthen the company narrative, shape pricing strategy, and bring its AI DevOps story to market. The Director will translate technical product capabilities and the founder’s vision into clear, credible messaging; lead go-to-market plans for new capabilities from beta through general availability; and create sales enablement and technical content. The role also involves hands-on use of DuploCloud to demonstrate capabilities, build agents, and inform product strategy, as well as representing customer and market needs to product management. This is an AI-first marketing role. The Director is expected to use AI tools in day-to-day research, message testing, content creation, analysis, enablement, and launch work, while helping the broader marketing team adopt AI-driven workflows. Compensation is $180,000–$220,000, depending on location and experience. Travel up to 25% is expected.

Requirements

  • 8–10+ years of product marketing experience, including significant experience marketing technical products such as developer tools, DevOps, cloud infrastructure, platform engineering, or cybersecurity.
  • Track record marketing to technical personas such as CTOs, engineering leaders, developers, DevOps/SRE professionals, and security engineers, with the ability to establish credibility.
  • Hands-on familiarity with DevOps and cloud concepts, including AWS, Azure or GCP, Kubernetes, CI/CD, Infrastructure-as-Code, observability, and security/compliance frameworks.
  • Experience shaping pricing and packaging for SaaS or usage-based products.
  • Experience working directly with founders or C-level executives in a fast-moving, venture-backed company.
  • Daily practical use of AI tools, such as ChatGPT, Claude, Gemini, Copilot, or AI-enabled marketing platforms, with judgment about where human review is needed.
  • Proven success building and running go-to-market programs and product launches.
  • Strong writing skills and the ability to turn complex technical information into clear, concise messaging, presentations, and plans.
  • Analytical mindset; comfortable with data and win/loss analysis and able to turn insights into action.
  • Technical know-how to install and use developer tools and platforms.
  • Ability to influence without authority and drive alignment across product, sales, partners, and marketing.
  • BS/BA degree required.
  • Willingness to travel up to 25%.

Nice To Haves

  • Technical degree or MBA.
  • Experience marketing AI or agentic AI products.
  • Prior hands-on technical role, such as engineer, solutions engineer, or DevOps, before moving into marketing.
  • Experience with cloud marketplace and hyperscaler partner go-to-market, including AWS, Azure, or GCP.
  • Experience with product-led growth or developer community programs.

Responsibilities

  • Partner with leadership on company vision, category positioning, and narrative; translate the product and founder’s technical vision into messaging for buyers, analysts, and investors.
  • Own positioning and persona-based messaging for CTOs, engineering leaders, platform engineers, DevOps/SRE teams, security leaders, and developers.
  • Make technical topics such as Kubernetes, Infrastructure-as-Code, compliance automation, and agentic AI clear without oversimplifying them.
  • Shape pricing models, tiers, and packaging for DevOps and AI products using win/loss data, competitive pricing, and customer research; partner with the CEO, product, and sales on decisions.
  • Lead go-to-market plans and launches for new capabilities, including AI DevOps Engineers, from beta through general availability for prospects and existing customers.
  • Download, install, and learn DuploCloud; conduct demos and build agents for customers, prospects, and analysts to demonstrate capabilities and inform product strategy.
  • Create sales enablement materials, including pitch decks, battlecards, demo narratives, ROI stories, and objection handling.
  • Track the DevOps, platform engineering, cloud security, and AI agent landscape, turning insights into positioning, product feedback, and sales plays.
  • Lead technical content such as blogs, solution briefs, reference architectures, webinars, and reports.
  • Use AI tools for market and competitive research, customer interview synthesis, message testing, content drafting and repurposing, sales enablement, campaign analysis, and launch workflows; support AI adoption across marketing.
  • Represent customer and market requirements to product management to help shape the roadmap and integrations.

Benefits

  • Comprehensive set of benefits; specific benefits are not listed.
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