Director of Product Marketing

REALTIME SOFTWARE SOLUTIONS LLC• Remote, US,

1d•$155,000 - $165,000•Remote

About The Position

RealTime eClinical Solutions is seeking a strategic marketing leader to lead its product marketing function and turn complex technology into compelling market stories. The Director of Product Marketing will drive go-to-market strategy and support sales across hospitals, CROs and sponsors, networks, sites, and AMCs. The role works closely with Marketing, Product, Sales, Growth Marketing, and Customer Success to develop product positioning, strengthen sales enablement, and support business growth. The position includes shaping market strategy and product roadmaps, developing messaging and marketing assets, building thought leadership, gathering and activating customer stories, and owning competitive intelligence. The company is based in San Antonio, Texas, and describes itself as a remote and telecommuting company.

Requirements

At least 7 years of product marketing experience, including experience leading a team.
Exceptional writing and communication skills, with the ability to simplify complex concepts for diverse audiences.
Proven ability to drive results-focused marketing strategies while maintaining a clear strategic vision.
Strong collaboration skills and the ability to build credibility with product, sales, and customer stakeholders.
Passion for technology and innovation, with a deep understanding of market trends and customer needs.
Ability to thrive in a fast-paced, high-growth environment with confidence and adaptability.

Nice To Haves

Experience marketing to healthcare systems, pharmaceutical companies, or hospitals.

Responsibilities

Lead go-to-market strategy for products, including target market definition, messaging, enablement, positioning, ideal customer profiles, and personas.
Collaborate with Product Management on market strategy, competitive analysis, and product roadmap direction.
Partner with Growth Marketing, Sales, and Customer Success to drive revenue growth, improve customer retention, and strengthen market positioning.
Align with Growth Marketing on channels and programs that reach target audiences and support engagement and conversions.
Develop and refine marketing collateral, sales tools, and product storytelling assets.
Build industry thought leadership through content development, public speaking, and media contributions in partnership with marketing and communications teams.
Identify important customers and develop case studies, customer stories, speaking opportunities, and customer champions to support new customer growth and expansion.
Own competitive intelligence, track competitors’ positioning, pricing, and product changes, and create battlecards, win/loss insights, and objection-handling resources.
Support Sales and Customer Success training and enablement, partnering with internal Learning and Development teams to develop training systems and curriculum.