Director, Marketing (IV Solutions)

Fresenius Kabi USA•Lake Zurich, IL

9d•$165,000 - $190,000

About The Position

The Director, Marketing (IV Solutions) is responsible for the strategic direction, commercial performance, and lifecycle management of assigned IV Solutions product portfolios. The role leads portfolio strategy and planning, product marketing, pricing and market access, new product commercialization, and financial performance to drive revenue growth, profitability, market positioning, and long-term business objectives. The Director collaborates with Sales, Finance, Supply Chain, Manufacturing, Business Development, and other cross-functional partners to align commercial strategies with customer needs, market opportunities, and organizational priorities. The Director also leads and develops a team of Marketing and Product Managers, establishing accountability, collaboration, and continuous improvement. The position has overall responsibility and accountability, as part of Top Management, for the Health, Safety, Environment, Energy, and Quality Management Systems. Travel is approximately 25% based on business needs, and flexible hours, including evenings and weekends, may be required. The stated salary range is $165,000–$190,000 per year, with eligibility to participate in a bonus plan targeted at 16% of base salary.

Requirements

Bachelor’s degree in Marketing, Business Administration, Life Sciences, or a related field.
At least 10 years of relevant professional experience, including at least 5 years in the healthcare industry.
At least 5 years of people management or demonstrated leadership experience, including developing teams and driving business results.
Demonstrated experience in healthcare product marketing, portfolio management, commercialization, and strategic business planning.
Ability to develop and execute commercial strategies that drive revenue growth, profitability, and market competitiveness.
Strong financial and business acumen, including P&L management, pricing, financial forecasting, profitability analysis, and portfolio performance.
Ability to build, develop, and motivate high-performing teams while fostering accountability, collaboration, and continuous improvement.
Ability to lead cross-functional initiatives, influence stakeholders, and deliver results in a complex matrix organization without direct reporting authority.
Ability to establish and maintain effective relationships with internal stakeholders, senior leadership, external customers, and business partners.
Excellent executive-level written and verbal communication, presentation, negotiation, and interpersonal skills.
Strong analytical and strategic thinking skills, including the ability to interpret complex market, financial, and operational data and develop actionable recommendations.
Ability to manage competing priorities, navigate ambiguity, exercise sound judgment, and make timely decisions in a dynamic environment.
Strong project and portfolio management capabilities, including leading complex initiatives and meeting established timelines.
Demonstrated problem-solving skills, innovative thinking, and a results-oriented approach.
Broad knowledge of marketing strategy, brand management, KOL engagement, sales, contracting, commercial finance (FP&A), business development, marketing communications, and product lifecycle management.
Ability to work independently and collaborate with cross-functional teams; maintain confidentiality, exercise discretion, and demonstrate professionalism and a customer-focused approach.
Advanced proficiency in Microsoft Office, particularly Excel, PowerPoint, Word, and Outlook.
Experience with business analytics, financial forecasting, and reporting tools.
Ability to travel approximately 25% based on business needs, including overnight travel and transportation by air or automobile.
Valid driver’s license.
Must maintain requirements for access to customer sites, including applicable credentialing, health, and safety requirements, which may include COVID-19 and annual influenza vaccinations as required by customer facilities and applicable law.
Ability to work flexible hours, including evenings and weekends, as business needs require.
Ability to effectively speak, read, write, and understand English to perform the position’s essential functions.

Nice To Haves

Master’s degree or advanced degree.
Experience in IV therapies, IV solutions, or other hospital-based products.
Strong understanding of the hospital environment, healthcare delivery systems, and FDA-regulated products.
Familiarity with ERP and CRM systems; SAP and Salesforce experience preferred.

Responsibilities

Own financial performance and P&L for assigned product portfolios, including revenue growth, gross profit, pricing effectiveness, and overall profitability.
Develop and execute portfolio strategies to achieve financial objectives and support sustainable business growth.
Lead, coach, and develop Marketing and Product Managers; establish responsibilities, performance expectations, and accountability, and foster a collaborative, high-performing team.
Develop and maintain knowledge of portfolio market dynamics, customer needs, competitive positioning, industry trends, and growth opportunities.
Lead products through feasibility assessment, development, commercialization, lifecycle optimization, and post-launch performance.
Evaluate pipeline products, including their characteristics, intellectual property and legal considerations, competitive dynamics, manufacturing capabilities, pricing, market access requirements, and potential barriers to entry.
Assess commercial opportunities and risks to support portfolio investment and prioritization decisions.
Develop and lead go-to-market strategies for new product launches and line extensions, including positioning, pricing, market access, demand forecasting, and commercialization planning.
Oversee cross-functional launch execution and ensure Sales teams have the training, resources, and tools needed to support product adoption and performance.
Identify evolving customer needs, competitive threats, and portfolio expansion opportunities; define market research priorities and collaborate with Market Research leadership on studies.
Align demand forecasts with commercial objectives and operational capabilities through collaboration among the Market Unit, Production Unit, and Business Unit.
Partner with Manufacturing, Supply Chain, Customer Service, and other stakeholders to improve forecast accuracy, evaluate monthly variances, identify market drivers, and address supply and demand risks.
Partner with Business Analytics and Finance to develop and validate market assumptions, evaluate product performance, and support forecasting and business planning.
Monitor sales trends, revenue and gross profit variances, market share, and contract compliance opportunities; identify risks and recommend corrective actions.
Develop and execute pricing and market access strategies to maximize revenue, profitability, and competitive positioning across acute care, specialty distribution, wholesale, and GPO channels.
Collaborate with BU Portfolio Teams and Business Development to assess new product opportunities, line extensions, and strategic investments, and make recommendations on market potential, financial viability, differentiation, and commercial risks.
Lead portfolio-level commercial strategy development and contribute to annual strategic planning for the Market Unit and Business Unit.
Identify and address business risks and operational challenges; lead cross-functional problem-solving, recommend process improvements, resolve competing priorities, and escalate significant risks and proposed solutions to senior leadership as appropriate.
Attend local, national, and global meetings as needed; complete required training and perform other reasonable work activities assigned by management.
As part of Top Management, take overall responsibility and accountability for preventing work-related injuries and ill health, protecting the environment, and providing safe, harmless, and healthy workplaces.
Ensure Health, Safety, Environment, Energy, and Quality Management System policies and objectives are established and compatible with the organization’s strategic direction.