Director for Membership
About The Position
The Director for Membership leads the strategy, growth, engagement and revenue of the University of Washington Alumni Association (UWAA) membership program, serving more than 600,000 alumni and approximately 60,000 dues-paying members. The program generates more than $1 million in annual revenue. The Director drives member acquisition and retention and uses data and insights to inform strategy and measure results. The Director leads and supports a team, manages program operations and budget, and partners across University Advancement and the University of Washington to strengthen alumni engagement and advance organizational goals. The role also represents UWAA and builds relationships with alumni, volunteers, campus partners and other stakeholders through participation in events and programs. The position is full-time and regular. It has a hybrid schedule with four days in the office and one day eligible for telework. Workload and hours may vary, including evening and weekend hours on short or limited notice. Out-of-state travel for events is expected up to 10 times per year, and the role involves local travel and attendance at off-campus events, meetings and programs. The work environment is a cubicle/open workspace that may have higher noise levels and visual distractions.
Requirements
- Bachelor's degree and five or more years of experience in advancement, including alumni relations, marketing/communications or philanthropy; equivalent education and/or experience may substitute except where legal requirements apply.
- Ability to lift 20 pounds regularly and up to 40 pounds occasionally for event setup and tear down.
- A cover letter is required; it must describe interest in the opportunity and ASE, relevant preparation to lead a membership or related program, and how the candidate's experience qualifies them.
Nice To Haves
- Experience leading a membership, alumni relations, advancement, constituent engagement, fundraising, marketing, communications or similar program.
- Demonstrated success driving philanthropic support, engagement, retention and revenue.
- Experience leading teams, managing budgets and overseeing complex programs or operations.
- Ability to use data and insights to inform strategy, evaluate performance and identify growth opportunities.
- Experience building relationships and collaborating with diverse stakeholders.
- Experience navigating change, ambiguity and evolving priorities.
- Familiarity with CRM platforms and other tools used to support engagement and program management.
- Familiarity with membership-based organizations, alumni relations, advancement, philanthropy or higher education environments.
Responsibilities
- Lead the strategy and long-term growth of the UWAA membership program.
- Develop initiatives to attract, retain and engage members while increasing membership revenue.
- Enhance the membership experience through benefits, programs, services and engagement opportunities.
- Use data, constituent feedback and industry trends to identify growth and innovation opportunities.
- Help shape membership experiences and programming within the Ana Mari Cauce Welcome Center.
- Lead, develop and support a team responsible for membership programs and services.
- Oversee membership operations, including budgeting, financial management, member administration and program performance.
- Identify and implement improvements to processes, systems and technology to improve efficiency and member service.
- Manage programs and experiences that promote learning, networking, volunteerism and community engagement.
- Partner with marketing and communications teams on strategies for member acquisition, engagement, retention and revenue growth.
- Use data, member insights and audience segmentation to inform outreach and engagement.
- Monitor program and campaign performance, gather member feedback and use insights to improve results.
- Oversee membership marketing campaigns, vendor partnerships and member communications.
- Build and maintain relationships with alumni, volunteers, campus partners, University leaders, board members and external organizations.
- Represent UWAA in collaborative initiatives and serve as a resource on membership strategy, trends and best practices.
- Provide recommendations and updates on membership performance and support additional organizational priorities as needed.
- Travel locally and attend events, meetings and programs, including those scheduled in the evenings and on weekends or off campus.
Benefits
- The position offers benefits; details are available through the University of Washington staff benefits website.
- Opportunities for professional growth.
- A work environment noted for its diversity, intellectual excitement, artistic pursuits and natural beauty.
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What This Job Offers
Job Type
Full-time
Career Level
Director
