Director, Content

Red Bull•Dallas, TX
•$115,280 - $172,920

About The Position

The Director of Content, Central Region oversees the creation and execution of high-quality, innovative content aligned with Red Bull’s vision and designed to resonate with local, national, and global audiences. The role leads Producers, including internal staff and freelancers, builds relationships with production partners and talent in the Central Region and Santa Monica, and ensures content is delivered to relevant owned, managed, or third-party channels. The Director develops and oversees content projects and works with project leads, Santa Monica Owned and Managed Media teams, and Regional and National Communications teams to meet audience objectives and business needs. The role works with the local creative community to develop and produce short-form, social, earned social, creator, repeatable-format, mid-form, and third-party-distributed content. It is accountable for creative quality, distinctiveness, narrative storytelling, and execution, with the aim of reaching and engaging key local audiences and, where appropriate, national and international audiences.

Requirements

  • Bachelor's degree in Film, Television, Communications, or a related field.
  • At least 7 years of experience in content production, including at least 3 years in a leadership role.
  • Proven track record of successfully managing and delivering high-quality content projects.
  • Strong understanding of the media landscape in the Central US, including relationships with production companies, talent, and agencies.
  • Experience managing and developing a team of creative professionals.
  • Excellent leadership, communication, and interpersonal skills.
  • Strong project management and organizational skills.
  • Creative vision and storytelling ability.
  • Deep understanding of production processes and workflows.
  • Ability to collaborate effectively with diverse teams.
  • Budget management and financial acumen.
  • Problem-solving and decision-making skills.
  • Passion for content creation and storytelling.
  • Must be a U.S. citizen, U.S. permanent resident, or currently authorized to work in the United States on a valid visa.

Responsibilities

  • Provide strategic direction and leadership to the Central Region production team, aligning its work with content strategy and Red Bull brand objectives.
  • Oversee production plans, budgets, and timelines for multiple projects simultaneously.
  • Collaborate with Producers and stakeholders to develop and refine content ideas to meet Red Bull standards and audience expectations.
  • Identify and develop story angles for existing projects, genres, and recurring content opportunities, including athlete and artist projects, sports, music and dance events, third-party partnerships, brand and priority pillars, and priority field projects.
  • Ensure productions comply with Red Bull Media House Production Management guidelines and requirements, including rights clearance, delivery standards, metadata, production schedules, and budgets.
  • Foster creativity, collaboration, and excellence within the production team.
  • Manage relationships with external production partners, talent, and agencies, supporting effective communication and collaboration.
  • Guide, mentor, and support Producers and their professional development.
  • Build and maintain relationships with internal stakeholders, including marketing, programming, and communications teams.
  • Provide project status and progress updates to senior management and key stakeholders.
  • Build a local network of production companies and key regional players.
  • Establish effective communication and collaboration with internal stakeholders, especially national Media Network and marketing teams.

Benefits

  • Comprehensive medical, dental, and vision plans
  • 401k match
  • Family leave
  • PTO and paid holiday schedule
  • Pet insurance
  • Legal insurance
  • Life insurance
  • Tuition reimbursement
  • Cash incentives
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