Director, Content Design
About The Position
The Director, Content Design influences executive-level decisions about content strategy and user experience and establishes the overall business strategy for content design. This leader shapes how customers understand and navigate PayPal products by setting strategy for product voice, language, terminology, and information architecture across experiences, with an emphasis on coherent systems rather than individual screens. The role builds standards, a shared lexicon, reusable content patterns, and governance that help teams create clear, consistent experiences at scale. As a people leader, the Director grows a high-performing content design team, sets a strong bar for craft, and helps focus content design work where it can have the greatest customer and business impact. The position is based in New York City, with PayPal's balanced hybrid work model generally involving three days in the office and two days at the office or home workspace.
Requirements
- 10 or more years of relevant experience and a bachelor's degree, or an equivalent combination of education and experience.
Nice To Haves
- Significant experience leading product content design, UX writing, content strategy, or a closely related discipline for complex digital products.
- Demonstrated experience building content systems, standards, frameworks, or teams rather than solely working within established ones.
- Strong understanding of information architecture, interaction design, terminology systems, and scalable content patterns.
- Experience managing and developing content designers and establishing strong craft practices across a team.
- Ability to influence senior cross-functional partners and navigate competing product, customer, technical, legal, and business considerations.
- Experience working across large, interconnected product ecosystems where consistency and governance are critical.
- Strong systems thinking and the ability to move between detailed language decisions and broader product and organizational strategy.
- Experience in FinTech, financial services, payments, or another complex or regulated product environment.
Responsibilities
- Develop and articulate functional strategy and objectives aligned with content and design strategy to enhance user experience in digital products and applications.
- Influence decision-making and negotiate with stakeholders, including at senior executive levels.
- Identify and resolve significant or unique situations requiring content design expertise.
- Allocate resources responsibly and apply creativity to analyze and resolve complicated or novel problems.
- Provide support, coaching, and guidance to others; mentor less-experienced colleagues.
- Define and evolve systems-level content design strategy across product voice, terminology, hierarchy, information architecture, and interaction patterns.
- Build and maintain scalable content infrastructure, including standards, shared lexicon, reusable patterns, and governance models.
- Establish frameworks that help product teams create clear, consistent, on-brand experiences without requiring content design support for every decision.
- Partner with Design, Research, Product, Engineering, Legal, and Localization to turn complex or ambiguous business problems into clear content and experience decisions.
- Make language and structural tradeoffs visible where customer needs, business objectives, regulatory considerations, and technical constraints intersect.
- Lead content design critique and set expectations for quality, consistency, accessibility, and customer comprehension.
- Manage, coach, and develop a team of content designers, aligning talent with high-impact opportunities.
- Identify systemic content issues across the customer journey and influence product strategy beyond individual features or surfaces.
- Measure success through product coherence, customer understanding, team effectiveness, and scalable high-quality content practices.
Benefits
- Comprehensive, choice-based programs supporting physical, emotional, and financial wellbeing.
- Generous paid time off.
- Healthcare coverage for employees and their families.
- Resources to support financial security and mental health.
- Additional compensation may include an annual performance bonus, equity, or other incentive compensation, as applicable.
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What This Job Offers
Job Type
Full-time
Career Level
Director
