Director, Brand Leadership
Barkley
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Posted:
August 14, 2023
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Onsite
About the position
A successful Director in this role is a trusted advisor who understands their client's business and brings their deep client knowledge to the Barkley team. They are seen as a respected leader who proactively manages the right team to deliver the work and identifies fresh opportunities for organic growth. The ideal candidate is passionate about creating an inclusive team culture, navigating challenging situations, and artfully handling difficult conversations. They become the expert in all that Barkley has to offer and combine it with client expertise to form the ideal path forward for the business. The Director sets a clear purpose and action plan for the team to follow, driven by a passion for creative ideas and pushing boundaries.
Responsibilities
- Serve as a trusted advisor to clients, understanding their business and providing strategic marketing expertise
- Connect client's business with marketing expertise and share thoughtful, strategic points of view
- Act as the client's "first phone call" and bring deep client knowledge to the Barkley team
- Set priorities, inspire, and identify areas of success for the team
- Proactively manage the right team to deliver work and identify opportunities for organic growth
- Create an inclusive team culture that empowers direct reports and galvanizes the cross-agency team
- Navigate challenging situations and handle difficult conversations artfully
- Respect the expertise of each team member and the importance of each role in the client relationship
- Become an expert in all that Barkley has to offer and combine it with client expertise to form the ideal path forward for the business
- Share and communicate a vision for brave work, setting a clear purpose and action plan for the team
- Passion for creative ideas, pushing beyond expectations, and inspiring the team to create work that builds whole brands
- Lead the core team decisively and be highly responsive
- Manage client relationships expertly
- Proactively voice client needs and take action accordingly
- Share points of view and lead the team based on strategic thought leadership tied to client business, industry, and marketing trends
- Inspire the cross-agency team
- Apply the whole brand offering for organic growth
- Work independently and escalate when necessary
- Delegate tasks to the team
- Manage di
Requirements
Benefits
- Expert client relationship management
- Proactively voices client needs and activates against them
- Shares point of view and leads team based on strategic thought leadership
- Inspires cross-agency team
- Applies whole brand offering for organic growth
- Delegates tasks to team members
- Manages direct reports and their personal growth
- Experience building and executing strategic business plans
- Experience building and executing growth marketing plans
- Experience inspiring, delivering, and selling great creative
- Experience mentoring, developing, and promoting talent
- Experience operationalizing and expanding contracts
- Experience developing work scopes and staffing plans
- Experience budgeting, forecasting, and reporting revenue
- Barkley's commitment to diversity, equity, inclusion, and belonging as part of their corporate strategic goals
- Formal DEI+B program
- Employee Resource Groups
- Director of Diversity leadership
- Agency commitment to The Brand Lab