Direct Sales Specialist

Tractor Supply Company•Albany, GA

7d•Hybrid

About The Position

The Direct Sales Specialist develops and nurtures business-to-business (B2B) and Bulk Sales relationships, from lead generation through conversion. The role is the primary field contact for B2B and Bulk customers and coordinates with internal and external partners to develop processes and capabilities that meet customer expectations. It bridges Sales with Merchant inventory and Operations delivery capabilities, while identifying district business opportunities through existing partnerships, lead-generation tools, market research, and outreach.

Requirements

At least one year of experience in an Outside Sales role.
High school diploma required; suitable combinations of education and experience will be considered.
Advanced computer skills, including Microsoft PowerPoint, Word, Excel, Outlook, and OneNote.
Strong verbal, listening, and written communication, leadership, and interpersonal skills.
Analysis and problem-solving skills.
Ability to leverage relationships to achieve sales and profitability goals.
Strong negotiation skills.
Ability to work varied hours, days, nights, and weekends as business dictates.
Valid driver’s license.

Nice To Haves

Outside Sales experience in B2B and Bulk Sales or sales to large event centers or venues.
Experience partnering with retail operations to support B2B and Bulk Sales customers.
Bachelor’s degree in business, operations, logistics, supply chain, or a related field.
Knowledge of B2B Sales tools and processes.
Farming, ranching, pet/equine, or welding knowledge.

Responsibilities

Identify, develop, and grow B2B and Bulk Sales relationships with Life Out Here event centers, venues, and businesses in the assigned area or district.
Create relationships and processes that connect Sales with Merchant inventory and delivery capabilities to meet customer needs.
Achieve assigned monthly, quarterly, and annual sales and revenue goals.
Identify and deploy new capabilities needed by B2B and Bulk customers.
Manage and maintain KPIs, metrics, and financial reporting to support successful customer relationships and growth.
Serve as the subject matter expert and primary point of contact for B2B and Bulk customers, informing them about inventory and delivery enhancements or new capabilities.
Conduct local market research, identify sales leads, execute cold outreach, and close sales to achieve revenue goals.
Establish and maintain relationships with local and Store Support Center partners to sustain customer relationships, Legendary Service, and financial outcomes.
Monitor competitive and industry insights concerning current and developing B2B models and Life Out Here event centers, businesses, and venues.
Maintain customer loyalty in the assigned area or district, resolve customer issues, and analyze reporting to identify and address customer satisfaction opportunities.
Support selling initiatives by greeting customers, uncovering their needs, recommending products, and asking for the sale.
Promote a safe and productive work environment and follow Company safety training and guidelines.