Digital Marketing Copywriter Contractor (Remote in US)

LMG Staffing Solutions•Chicago, IL

2d•Remote

About The Position

A Copywriter Contractor at Logical Media Group creates content and develops copy strategies using search engine optimization (SEO) best practices to improve the visibility of client and company marketing efforts, particularly in search rankings, paid media, and email marketing. The role includes site and keyword research, content development, and optimization for clients and Logical Media Group. The contractor creates high-quality, SEO-optimized content for the company and its clients, develops keyword and content strategies, publishes and optimizes content in CMS and social platforms, and edits team members’ SEO, paid media, and email marketing content. The role also develops digital marketing content strategies and recommendations tailored to clients’ goals, works across web, paid, and creative teams, follows digital marketing trends, and helps train content support staff on basic management and setup tasks. The position is remote in the United States.

Requirements

Basic knowledge of SEO, paid media, and email marketing and their application to content marketing.
Experience with tools such as Google Analytics, Google Search Console, and SEMrush.
Expertise in creative writing incorporating SEO best practices, critical analysis, and editing.
Understanding of and experience in local search optimization.
Understanding of basic HTML as it relates to SEO.
Ability to implement foundational SEO recommendations in a WordPress environment.
Ability to apply best practices and content strategy on social media platforms such as Facebook, Twitter, Instagram, and YouTube.
Excellent analytical, organizational, project management, and time management skills.
Attention to detail and ability to manage multiple clients and deadlines simultaneously.
Bachelor’s degree in a relevant field such as English, journalism, communication, or marketing.
At least 3 years of experience writing for online publications.

Responsibilities

Create and strategize high-quality SEO-optimized content for Logical Media Group and external clients.
Write keyword-rich SEO content across a variety of industries, topics, trends, and industry updates, tailored to search engines and target audiences.
Conduct keyword research and develop content strategies to target and rank for high-volume keywords.
Post optimized articles and other content to the CMS platform, social channels, and other platforms.
Optimize existing copy, landing pages, and metadata to improve organic exposure and conversions while keeping content engaging and targeted.
Edit and optimize SEO, paid media, and email marketing content written by team members according to SEO best practices.
Develop SEO, paid media, and email marketing content strategies and provide proactive recommendations tailored to clients’ goals, strengths, and challenges.
Prioritize initiatives according to impact and ease of implementation.
Work cross-functionally with web, paid, and creative teams to support on-time delivery and cohesive digital strategy.
Research and keep up to date with digital marketing, content, analytics, and topic trends, and share findings with the team.
Help train content support staff on basic management initiatives and setup tasks.