Digital Marketing Coordinator

Mashantucket Pequot Interactive LLC • Ledyard, CT

1d • Hybrid

About The Position

The Marketing Coordinator at Wondr Nation plays a vital role in supporting Marketing initiatives for Wondr Nation. Reporting to the Manager, Digital Marketing, the Marketing Coordinator will be responsible for performing tactical digital marketing tasks in support of a variety of marketing needs. This role requires a junior marketer with some experience in digital marketing. Previous professional work or internship in digital marketing is required with specific experience managing and deploying marketing initiatives. Marketing writing and composition skills for social media, email, web is required. Experience in public relations/communications and/or creative or design skills will be a plus. Candidate must have hands-on digital marketing execution experience with ability to deliver tactical excellence; experience working with marketing platforms (e.g. email, social media, website); experience working within a web CMS to update websites; experience writing web, email and social copy; experience collecting and presenting competitive insights. Candidate must be able to manage projects, have knowledge of marketing analytics, and be proficient in internet research. Comfort and proficiency with Microsoft Office (specifically Outlook, Excel, Word and PowerPoint) plus Google products (specifically Google Sheets, Google Docs, Google Drive) is a must. Candidate must have proven written and verbal communication skills. Candidate must be: a self-starter, with the ability to stay on task; personable, with the ability to work well and collaboratively with others; detail-oriented and well-organized. Creative or design skills a plus. Candidates must have the ability to work flexible hours (evenings and weekends) as needed and be willing to travel as required including frequent local travel in Connecticut. Candidates must be located in the New England region, with a strong preference for candidates in Connecticut. This role is remote/hybrid. Office presence in Connecticut will be required in the future. Bachelor's degree in Marketing, Public Relations, Communications, Business, or similar required. 2–4 years of experience in marketing execution required. 2-4 years of event execution required. 1-2 years of social content development required. Experience with managing projects. Writing/composition experience highly preferred. Experience working collaboratively with diverse internal and external stakeholders. Experience in online gaming industry desired. Experience in public relations a plus.

Requirements

• Bachelor's degree in Marketing, Public Relations, Communications, Business, or similar required.
• 2–4 years of experience in marketing execution required.
• 2-4 years of event execution required.
• 1-2 years of social content development required.
• Experience with managing projects.
• Experience working collaboratively with diverse internal and external stakeholders.
• Hands-on digital marketing execution experience with ability to deliver tactical excellence.
• Dependable with strong work ethic and can be counted on to meet deadlines.
• Detailed-oriented
• Proven background and willingness to work in an atmosphere requiring flexibility and change.
• Excellent communication and interpersonal skills, comfortable with digital collaboration platforms.
• Ability to manage competing priorities in a fast-paced environment.
• Personable, with the ability to work well and collaboratively with others.
• Strong organizational skills with the ability to manage multiple tasks in a virtual setting
• Proactive and self-motivated self-starter, with the ability to work alone and stay on task, plus the ability to work as part of a team.
• Team player who contributes valuable ideas and feedback.
• Proven written and verbal communication skills.
• Ability to adapt to evolving processes and contribute to continuous improvement initiatives.
• Proficiency in MS Office (Word, Excel, PowerPoint), Smartsheet and remote collaboration tools such as Teams and Zoom.
• Ability to work flexible hours as needed.
• Ability to travel out of town when/if required.
• Experience in a fast-paced environment yet faces tasks and challenges with energy and passion.
• Must have valid driver's license and reliable source of transportation.

Nice To Haves

• Experience in public relations/communications and/or creative or design skills will be a plus.
• Creative or design skills a plus.
• Writing/composition experience highly preferred.
• Experience in online gaming industry desired.
• Experience in public relations a plus.

Responsibilities

• Maintain and update marketing calendars and timelines.
• Collect competitive market insights regularly.
• Collect social content as needed (photos, video, employee responses).
• Write and post social media content as needed.
• Assist in development of marketing initiatives.
• Support podcast production as needed.
• Manage promotional premium inventory.
• Assist with event execution including preparation, set-up, on-site implementation and take-down.
• Gather, process and upload campaign data.
• Work in web CMS (content management system) to update web pages.
• Design assets in Canva as needed.
• Maintain library of marketing process documents.
• Maintain asset library (photo and video).
• Online research.
• Performs all other digital marketing related and compatible duties as assigned.
• Collect and/or compile metrics for Marketing reports and dashboards.
• Create and maintain key contacts list.
• Schedule and prepare meetings, including coordination with internal and external parties and preparation of meeting documents.
• Attend relevant internal and external meetings, take meeting notes, provide meeting summaries and follow-up on Marketing tasks as needed.
• Maintain associated Teams and OneDrive folders sites.
• Process and track expense reports for Marketing team members.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level