Digital Campaign Manager - Key Accounts

Townsquare Ignite•Dallas, TX

4d•Remote

About The Position

The Digital Campaign Manager, Key Accounts at Townsquare Ignite serves as the primary point of contact and strategic partner for the company’s most valuable accounts. The role manages fewer accounts with larger billing and delivers a high-touch, white-glove client experience. It is highly client-facing: the manager joins and leads client calls, presents campaign performance reports, and advises clients on strategy, optimizations, and account expansion. Success is measured by client satisfaction, account retention, upsell growth, and fewer campaign cancellations. The position works closely with Sales, Buying, Creative, and other internal teams to prepare and launch campaigns, monitor results, recommend adjustments, and support renewals. The role is remote and requires close collaboration with colleagues, including regular virtual team meetings with cameras on. Townsquare Ignite combines owned digital properties, a proprietary programmatic advertising platform, and in-house demand and data management platforms. Its campaign solutions span desktop, mobile, apps, connected TV, email, paid search, and social media, with display, video, and native advertising executions.

Requirements

At least 5 years of digital advertising experience with programmatic, SEM, social, or multichannel campaigns.
Ability to confidently lead client calls, explain performance data, and make strategic recommendations.
Comfort advising executives and decision-makers on growth opportunities.
Strong verbal and written communication skills, including the ability to simplify complex digital metrics for clients.
Strong attention to detail and ability to manage multiple high-value accounts simultaneously.

Nice To Haves

BA/BS degree.

Responsibilities

Serve as the primary strategic partner for high-value accounts and foster long-term client relationships.
Join and lead client calls to present campaign results, performance insights, and recommendations.
Advise clients on campaign optimizations, cross-channel expansion, and opportunities to increase return on investment.
Partner with sales leaders to identify growth opportunities within key accounts.
Ensure campaign proposals align with client objectives and business goals.
Oversee campaign targeting and strategy, tailoring solutions to the needs of key accounts.
Guide clients through setup requirements, including creative, pixels, and KPIs, to prepare campaigns for launch.
Collaborate with Buying, Creative, and other internal teams to support effective campaign launches.
Serve as the ongoing client-facing liaison for campaign performance, optimizations, revisions, and renewals.
Translate analytics and performance data into clear, actionable client insights.
Make proactive recommendations for campaign adjustments and upsells.
Participate in regular virtual team meetings with the camera on to support collaboration and communication across departments.