Digital Campaign Manager

Townsquare Ignite • Charlotte, NC

4d • Remote

About The Position

The Digital Campaign Manager at Townsquare Ignite is a remote, collaborative role serving as the technical hub connecting sales with the centralized buying team. The position supports sales with campaign structure, assists the buying team with campaign launches, and serves as a liaison between client services and local markets. The manager is responsible for designing, implementing, optimizing, and reporting on digital campaigns, with the goals of accelerating sales and reducing campaign cancellations.

Townsquare Ignite combines the company’s owned digital properties, proprietary programmatic advertising and data-management platforms, first-party audience data, and in-house advertising technology. Its campaigns run across desktop, mobile, apps, connected TV, email, paid search, and social media, using display, video, and native formats. The company also provides a full-service design and creative team and white-glove customer service.

This remote position requires close collaboration with colleagues. The manager participates in regular virtual team meetings with the camera on to support active communication and connection across departments.

Requirements

• At least 1 year of experience in digital advertising.
• Strong time management, prioritization, follow-up, attention to detail, and ability to meet deadlines.
• Strong communication skills, including professional telephone skills and effective business writing with excellent grammar.
• Ability to listen actively and convey information clearly and effectively.
• Interpersonal skills and ability to collaborate with others and remain composed in difficult situations.
• Experience taking the lead in interdepartmental projects.
• Experience with digital advertising messaging best practices; the role does not build ads.
• Must be eligible to work in the United States.

Nice To Haves

• BA/BS degree.

Responsibilities

• Coach and develop sales professionals on product capabilities.
• Oversee technical approval of proposals prepared by sales strategists.
• Provide sales with insights and suggestions for ongoing campaigns based on feedback from buyers.
• Coach sales on crafting quality messaging for social, SEM, programmatic, and other tactics.
• Assign targeting segments based on experience and the overall campaign tactic mix.
• Delegate tasks to sales to prepare new client campaigns for launch, including creative, pixels, and KPIs.
• Compile all elements of insertion orders and schedule campaigns for trafficking.
• Serve as the primary point of contact for supported local markets with centralized buying, client services, and analytics teams.
• Support local markets with client optimizations, revisions, upsells, and renewals from post-sale teams.
• Continually refine and improve coordination between workgroups.
• Participate in regular virtual team meetings with the camera on and maintain active communication and connection with colleagues across departments.

Benefits

• Three weeks of paid time off and nine paid holidays.
• Medical insurance.
• Dental insurance.
• Vision insurance.
• 401(k) retirement plan.
• Casual, high-energy work environment.
• Opportunity for upward mobility.
• Company-provided laptop.
• Comprehensive training program and a positive, supportive culture focused on personal and professional development.
• Competitive salary.

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: No Education Listed