Dealer Development Manager

LeeBoy Inc•Maiden, NC

About The Position

The Dealer Development Manager develops, strengthens, and manages relationships throughout LEEBOY’s authorized dealer network to support profitable sales growth, improve dealer performance, and expand market presence. The role serves as a key liaison between LEEBOY and its dealers, working with dealer leadership and internal departments to ensure dealers have the resources, knowledge, support, and strategies needed to market, sell, and support LEEBOY equipment. The manager evaluates dealer capabilities and business performance, identifies growth opportunities, develops dealer improvement plans, and supports sales and market development strategies. The position requires an understanding of dealer distribution, heavy equipment sales, relationship management, and customer needs in the asphalt paving and road construction industries. The position primarily involves office, dealer, and customer-facing activities, with frequent travel to dealer locations, customer sites, trade shows, and industry events. Occasional visits to manufacturing, service, and equipment demonstration environments may be required. Extensive travel, including overnight travel, is required. The employee must be able to perform the essential functions with or without reasonable accommodation.

Requirements

Five or more years of experience in dealer development, territory sales, channel management, distribution, or a related commercial role.
Demonstrated success developing business relationships, improving account performance, and achieving measurable sales or business growth objectives.
Strong relationship-building, communication, negotiation, and influencing skills.
Ability to work effectively with dealer owners, senior executives, sales personnel, and internal company leadership.
Strong business acumen, including the ability to evaluate sales performance, identify growth opportunities, and develop actionable business plans.
Ability to analyze sales reports, market data, territory potential, and dealer performance metrics.
Strong organizational, planning, presentation, and problem-solving skills.
Ability to manage multiple dealer relationships and priorities across a geographically diverse network.
Proficiency with Microsoft Office applications and CRM or sales reporting systems.
Ability to work independently while collaborating effectively with cross-functional teams.
Valid driver’s license and ability to travel extensively, including overnight travel.

Nice To Haves

Bachelor’s degree in Business, Sales, Marketing, or a related field; equivalent relevant experience will be considered.
Experience working with independent dealers, dealer principals, or distribution partners.
Experience in heavy equipment, construction equipment, agricultural equipment, road construction, or a related industrial market.

Responsibilities

Develop and maintain professional relationships with dealer principals, owners, senior leadership, sales managers, and other key dealer personnel.
Serve as the primary contact for assigned dealers, providing timely communication, follow-through, and resolution of business concerns.
Conduct regular dealer visits and business reviews to understand dealer needs, evaluate performance, and identify improvement opportunities.
Build trust and accountability throughout the dealer network and promote mutually beneficial partnerships.
Communicate dealer feedback, market conditions, competitive activity, and emerging business opportunities to LEEBOY leadership.
Drive dealer performance and sales growth within assigned territories.
Develop dealer business plans, sales goals, and market development strategies.
Identify opportunities to expand market coverage and strengthen the dealer network.
Support dealer training, product knowledge, and sales effectiveness initiatives.
Collaborate with internal teams to resolve dealer issues and improve customer satisfaction.
Analyze dealer performance and market trends and recommend business improvements.
Maintain dealer relationships, activity records, and performance reports.
Support annual sales planning, forecasting, and dealer development objectives.